Color in Fashion

1. Color in Fashion

2. Color

3. Color • To maintain or decrease attention and apparent size, to appear taller and slimmer • Cooler hues • Darker values • Duller intensities • Close contrasts • Examples: navy, khaki, grape, charcoal, mauve

4. Color personalities!! • To appear refined, romantic • Warm to cool hues • Lighter values • Dull, muted to medium intensities including pastels • Close contrasts, subtle • Examples: shell pink, lavender, misty rose, orchid, blue, peach, all pastels

5. Color Personalities!!! • To feel and appear happy, youthful, sportive • Warmer hues • Light to dark values • Medium to bright intensities • Strong contrasts, bold • Examples: coral, red, khaki, ivory, brown, camel,

6. Color personalities!!! • To appear mature, serious, somber, classic • Cool hues • Dark values • Dull intensities • Examples: navy blue, taupe, charcoal, maroon, gray, black

7. Color Schemes Monochromatic Analogous Complimentary Accented Neutral

8. Monochromatic • Mono means “one”, refers to the tints tones and shades of one color • Possible color combinations are limitless! • Mint green and forest green • Generally calming, however it depends on the hue

9. Analogous • Often referred to as adjacent. Two, three, or four hues that lie next to one another on the color wheel. All hues have one hue in common. • Possible colors (Can include tints, tones & shades) • Yellow-green, yellow, yellow-orange, orange • Feeling created: can be calming or exciting depending on whether they come from the cool or warm side of the color wheel. • This color scheme is most effective if one of the hues repeats some aspect of your personal coloring… eyes, hair…

10. Complementary • Combine two colors from the opposite side of the color wheel. • Possible colors: red & green, blue & orange • Feeling associated: stimulating due to opposite visual characteristics. By dulling the intensity or value, calming effect may be achieved. • Can be very flattering to personal coloring, and versatile

11. Triad • Three colors equally spaced on the color wheel • Possible colors: tints, tones and shades of primary or secondary colors • Very exciting and stimulating if used in full strength.

12. Neutral • One, two, or three achromatic neutrals, may or may not vary in the degree of warmness or coolness, lightness or darkness, brightness or dullness • Possible colors: black and white, combination of browns • Effect: vary in mood depending on the degree of light and dark value contrast • Are most effective if the degree of lightness or darkness in your hair and/or skin coloring is repeated in the lightness or darkness of the clothing

13. Accented neutral • One color added to other neutrals to form a scheme. • Possible colors: black, white & red, browns with light blue • Effect: draws attention to the one added hue