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EVITA Project: 1st study visit Athens, 08/09 December 2008 TRAINING CONTENT. OUR E-BUSINESS KNOWLEDGE. WORKSHOPS DIGITAL MARKETING COURSES EUROECOM CONFERENCE “ANELLA” WEBSITE. WORKSHOPS. DURATION: 3 hours PARTICIPANTS: 50 people FREQUENCY : 5-6 times a year
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EVITA Project: 1st study visit Athens, 08/09 December 2008 TRAINING CONTENT
OUR E-BUSINESS KNOWLEDGE • WORKSHOPS • DIGITAL MARKETING COURSES • EUROECOM CONFERENCE “ANELLA” WEBSITE www.acc10.cat
WORKSHOPS • DURATION: 3 hours • PARTICIPANTS: 50 people • FREQUENCY: 5-6 times a year • AUDIENCE PROFILE: SME’s managers, marketing directors, etc.. • COST: Free • TOPICS: • Search Engines as promotion channels • How to use Google Analytics • E-business and the International web • Create you own Digital Marketing Plan • Search Engine Optimization • The Social Web and customer loyalty www.acc10.cat
DIGITAL MARKETING COURSES DURATION: 20 hours (5 days 4 hours) PARTICIPANTS: 20 people FREQUENCY: Twice a year AUDIENCE PROFILE: SME’s managers, marketing directors, etc.. COST: 300€ TOPIC: Digital Marketing Plan Management www.acc10.cat
EUROECOM CONFERENCE • DURATION: 1 day • PARTICIPANTS: 350 people • FREQUENCY: Once a year • AUDIENCE PROFILE: SME’s managers, marketing directors, web developers, etc.. • COST: Free • TOPICS: • Keys for the success on the new interactive, social and multi-channel markets • The evolution of marketing with the Digital Convergence • - Masters of the YOUniverse or how web 2.0 is changing the way of consuming, working, living, … • The social web and the online reputation: SERM www.acc10.cat
www.anella.cat www.acc10.cat
www.anella.cat www.acc10.cat
www.anella.cat www.acc10.cat
WHAT IS THE TRAINING CONTENT WE ARE LOOKING FOR? www.acc10.cat