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Chapter 7 Strategic alliances and networks. Figure 7.1 The tangled web of alliances between car manufacturers Source: FT.com, 4 May 2010. Table 7.1 Assembling the component parts to make an iPhone. Table 7.2 Reasons for entering a strategic alliance
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Chapter 7Strategic alliances and networks
Figure 7.1The tangled web of alliances between car manufacturers Source:FT.com, 4 May 2010.
Table 7.2Reasons for entering a strategic alliance Source:D.A. Littler (1993) ‘Roles and rewards of collaboration’, in Tidd, J., Besant, J. and Pault, K. (eds) (2001) Managing Innovation, Wiley, Chichester, p. 51; P.S. Chan and D. Heide (1993) Strategic alliances in technology: key competitive weapon, Advanced Management Journal, Vol. 58, No. 4, 9 –18; A. Harney (2001) Ambitious expansion loses its shine: analysts change their tune about Sony’s dreams and begin to count the costs of the new mobile phone alliance with Ericsson, Financial Times, 2 October; R. Budden (2003) ‘Sony-Ericsson seeks success with new phones’, FT.com, 3 March.
Table 7.4Main risks identified in the literature Source:Adapted from Quélin, B. and Duhamel, F. (2003) Bringing together strategic outsourcing and corporate strategy: outsourcing motives and risks, European Management Journal, Vol. 21, No. 5, 647– 61.