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Hiring made easy for SMEs and start-ups Samuel Leduc Director REED Global. Agenda for the next 25 minutes :. Who is this guy? The Good, the Bad and the Ugly The 1 million CZK question Your toolbox Stories from a foreign recruiter in Brno Q&As. Who is this guy?.
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Hiring made easy for SMEs and start-upsSamuel LeducDirectorREED Global
Agenda for the next 25 minutes: Whois this guy? The Good, the Bad and the Ugly The 1 million CZK question Your toolbox Stories from a foreign recruiter in Brno Q&As
Who is this guy? Frenchman with life & work experience from the Americas, Asia and Europe Work as Director for one of the largest family owned recruitment firm in the world. Established in 1960, REED grew organically from 1 to 3300 employees in 180 locations turning now >1billion USD per year and we own UK’s largest job board Built a business in Brno which according to our clients is now one of the top 3 suppliers on the market for IT, Engineering, Accountancy & Finance and Multilingual Shared Services’ recruitment How did I end up here?
The Good, the Bad and the Ugly 3 options for hiring people into your business: • Hire active candidates: candidates in between contracts or even employed will apply to you or you’ll find their CVs online • Requires little efforts or time besides job board fees • Win on most aspects except on exclusivity of candidates and quality • Train raw talents: graduates or professionals coming from other industries with no/little experience on the role/ industry • Requires time, energy, motivated trainees, trainers and constant monitoring of trainees’ progresses, risk of experienced leavers • Usually loyal staff, fit your company culture, company evangelists • “Steal” from your competition: experienced candidates currently working for similar businesses in the same marketplace • Requires more time and money, a strong EVP but risk of cultural mismatch • Higher & faster ROI (diverse experience, strong networks)
The 1 million CZK question WHY SHOULD I WORK FOR YOU? Answer this question by describing: • Your company’s purpose and culture • What your products/ services are used for • How your company works • What you need their skills and experience for • What you offer them in return for their efforts and commitment • What they can accomplish if they join you today
Your Toolbox 1 - A GREAT Job Description (JD): • Be personal and creative • Engage the reader from the first line (“You”) • Use action words to describe what they’ll be doing • Give them some long term vision • Balance your needs with theirs (You have vs We have) • Describe the work environment & team • Outline the hiring process (Where, When, What, Who) • Consider disclosing the salary • Avoid clichés (ninja, guru, work hard play hard, etc) • Have realistic expectations and don’t oversell • Make it worth reading and sharing in their network EXTRA TIPS: • Get 2nd opinions on assessing your opportunity and JD • Use templates if lacking ideas (workable) • Consider doing a video JD • Quote your clients/ partners’ expectation of this person • Pick well the title of the ad online
Your Toolbox 2 – PLATFORMS where to share your project & engage with candidates: Job Boards & CV databases:
Your Toolbox Other tools and techniques • Advanced search tools: • Intelligence chrome extension • Sourcehub • (Boolean) Searches on Google, • Github& Stackoverflow • Social medias: • Write a post on your business on LinkedIn (Free) • Paid advertising campaigns on facebook • Personal & professional networks: • Referrals from family & friends • Universities • Magazines • Events & actions: • Meet-ups/ open-house • Conferences/ job fair • Original recruitment campaign • Contact journalists/ bloggers to write on You
YourToolbox 3 – RECRUITMENT SPECIALISTS: • Freelancers vs Agencies (specialists vs generalists, stable vs high attrition, boutique vs factory type) • PROS: • You outsource the time and pain of recruiting to them • They know the market • They have their own database of candidate (WARNING) • They have all the tools you need and know how to use them • They offer guarantees (Refund/ Replace guarantees for 3 months) • cost of wrong hire? • CONS: • The wrong agency will for sure add extra pain to the process • They are an additional cost (2/3 Monthly salaries) • The wrong agency could damage your brand on the market TIP: Interview the agency and set clear expectations and time frames
Stories from a foreign recruiter in Brno Are you the right person to handle the recruitment process? Time, timing and the recruitment process formula: 300/ 20/ 1 Your first employee: a talent magnet or a recruiter Candidate experience in recruitment is everything Importing candidates from abroad Motivating your employees and the power of “Stravenky” The “underpromising” strategy
Thank You Questions? Samuel.Leduc@reedglobal.com +420 601 393 838 REED Starobrněnská 8 60200 Brno