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THE MAIN STREET PROGRAM

THE MAIN STREET PROGRAM . Main Street is a comprehensive downtown/historic commercial district economic revitalization program that uses historic preservation as a tool. . THE NATIONAL MAIN STREET CENTER. National Trust for Historic Preservation developed pilot program in 1977

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THE MAIN STREET PROGRAM

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  1. THE MAIN STREET PROGRAM

  2. Main Street is a comprehensive downtown/historic commercial district economic revitalization program that uses historic preservation as a tool.

  3. THE NATIONAL MAIN STREET CENTER • National Trust for Historic Preservation developed pilot program in 1977 • Hot Springs, SD; Madison, IN; Galesburg, IL • National Main Street Center established in 1980, Washington, D.C. • Network of > 40 statewide, citywide, and countywide coordinating programs with more than 1,200 active local programs

  4. National Trust’s Main Street Center • National Trust for Historic Preservation • Program officers work with communities • Annual Contract • The “Network” • Other state Main Street Programs

  5. THE MAIN STREET APPROACH • ORGANIZATION • PROMOTION • DESIGN • ECONOMIC RESTRUCTURING

  6. THE WISCONSIN MAIN STREET PROGRAM • Housed in the Department of Commerce • Law enacted in November 1987 (The Main Street Act) • The 27th state to join the program • First five Main Street communities announced in 1988 • 35 communities are currently involved • Council on Main Street

  7. MISSION STATEMENT: The Wisconsin Main Street Program administers an economic development program targeting Wisconsin’s historic commercial districts. Bureau staff provides technical support and training to Wisconsin communities that have expressed a grass roots commitment to revitalizing their traditional business districts using a comprehensive strategy based on historic preservation.

  8. Wisconsin Main Street Staff • Jim Engle, Director • J.D. Milburn, Small Business Specialist • Joe Lawniczak, Design Specialist • Catherine Dunlap, Downtown Revitalization Specialist

  9. Main Street is NOT a grant program! Main Street is five years of training and technical assistance.

  10. Assistance from the Wisconsin Main Street Program and the National Main Street Center

  11. FIRST YEAR ASSISTANCE • Kickoff visit • Executive director interviewing • Executive director training • Volunteer training

  12. FIRST YEAR ASSISTANCEcontinued • Work plan workshop • Program assessment visit • Market analysis assistance

  13. FIRST YEAR ASSISTANCEcontinued • Phone assistance • Workbooks, manuals and slide programs • Membership in NMSC • Town meeting registration

  14. FIRST YEAR ASSISTANCEcontinued • Design Assistance • Business Assistance • Workshops

  15. LATER ASSISTANCE • Technical visits • Resource Team Visit • Business Recruitment Workshop • Program Assessments • Design Assistance • Business Assistance • Exec Director Workshops/Training

  16. REQUIREMENTS: • Attendance at Main Street Exec Director Workshops • Annual Workplan • Monthly report forms • Adherence to 4 Point Approach • Board and standing committees • Budget requirements • Management requirements • Contractual agreement with Dept. of Commerce

  17. SELECTION PROCESS

  18. SELECTION PROCESS 1. Attend application workshop 2. File the Intent to Apply Letter by Deadline 3. Set up a visit by state staff (also may invite a nearby manager) 4. File application by Deadline

  19. SELECTION PROCESScontinued 5. Presentation to Main Street Council 6. Main Street Council makes recommendation to Commerce 7. Commerce and Governor make selection

  20. SELECTION CRITERIA

  21. SELECTION CRITERIA • Need • Organizational Capability • Public Sector Commitment • Private Sector Commitment • Financial Capacity

  22. SELECTION CRITERIAcontinued • Physical Capacity • Historical Identity Other Considerations Geographic diversity Population diversity

  23. STATISTICS: (1988-2006)

  24. STATISTICS • Public Improvements 1,195 • Public Investment $168,700,213 • Building Rehabilitations 4,142 • Private Investment $180,662,910 • New Businesses 3,121 • New Jobs 14,224

  25. STATISTICScontinued • New Buildings 220 • Private Investment $246,038,554 • Buildings Sold 1,121 • Private Investment $161,001,269 • New Downtown Housing Units 451

  26. TOTAL STATISTICS • Total Private Investment $686,202,915 • Total Investment $858,860,188

  27. Main Street’s Guiding Principals • Comprehensive • Incremental Process • Quality • Public and Private Partnerships • Changing attitudes • Focus on Existing Assets • Self-help program • Action Oriented

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