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CIS 346: E-Commerce

CIS 346: E-Commerce. Required Software. WAMP or XAMPP Zen Cart. Introduction to E-commerce. What is E-commerce? Electronic commerce, commonly known as e-commerce, ecommerce or e-business refers to the buying and selling of products or services over electronic systems such as the internet.

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CIS 346: E-Commerce

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  1. CIS 346: E-Commerce

  2. Required Software • WAMP or XAMPP • Zen Cart

  3. Introduction to E-commerce • What is E-commerce? • Electronic commerce, commonly known as e-commerce, ecommerce or e-business refers to the buying and selling of products or services over electronic systems such as the internet. • The term refer to more than just buying and selling products online. It also includes the entire online process of developing , marketing, selling , delivering, servicing and paying for products and services.

  4. Categories of Electronic Commerce • Five general e-commerce categories: – Business-to-consumer – Business-to-business – Business processes – Consumer-to-consumer – Business-to-government

  5. Categories of Electronic Commerce (cont’d)

  6. The Development and Growth ofElectronic Commerce • Electronic funds transfers (EFTs) • Electronic transmissions of account exchange information over private communications networks • Electronic data interchange (EDI) • Transmitting computer-readable data in a standard format to another business

  7. The Development and Growth ofElectronic Commerce (continued) • Trading Partners • Businesses that engage in EDI with each other • Value-added network (VAN) • Independent firm that offers connection and transaction-forwarding services to buyers and sellers engaged in EDI

  8. The Dot-Com Boom, Bust and Rebirth • Also known as the first wave of Ecommerce • Defining characteristics of the first wave: • Dominant influence of U.S. businesses • Extensive use of the English language • Many new companies started with outside investor money • Unstructured use of e-mail • Over-reliance on advertising as a revenue source

  9. The Second Wave of ElectronicCommerce • Global enterprises in many countries are participating in electronic commerce • Established companies fund electronic commerce initiatives with their own capital • Customized e-mail strategies are now integral to customer contact

  10. Advantages of Electronic Commerce • Electronic commerce can increase sales and decrease costs • If advertising is done well on the Web, it can get a firm’s promotional message out to potential customers in every country • Using e-commerce sales support and ordertaking processes, a business can: • Reduce costs of handling sales inquiries • Provide price quotes

  11. Advantages of ElectronicCommerce (continued) • It increases purchasing opportunities for buyers • Negotiating price and delivery terms is easier • The following cost less to issue and arrive securely and quickly: • Electronic payments of tax refunds • Public retirement • Welfare support

  12. Disadvantages of ElectronicCommerce • Perishable grocery products are much harder to sell online • It is difficult to: • Calculate return on investment • Integrate existing databases and transaction processing software into software that enables ecommerce • Cultural and legal obstacles also exist

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