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FPPA 11 th Annual Convention February 25 th , 2008. Worldwide Printed Packaging Market . WW Market = $183.7B. Source: Pira, The Future of Global Printing to 2010 (2006) Note: Retail Value of Packaging in billions of USD. Retail Value of Printed Packaging by Region.
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FPPA 11th Annual Convention February 25th, 2008
Worldwide Printed Packaging Market WW Market = $183.7B Source: Pira, The Future of Global Printing to 2010 (2006) Note: Retail Value of Packaging in billions of USD
Retail Value of Printed Packaging by Region 2005 WW Retail Value of Packaging = 183.7B Source: Pira, The Future of Global Printing to 2010 (2006) Note: %s are CAGR
Trends: Globalization Time to market Security Sustainability Limited shelf space Brand loyalty Brand owners: the ultimate customer
Needs of “Strategic Brand Network” Trade shops are at cross roads Standardization Workflow tools Design involvement Brand Asset Mgmt Trade Shop Innovation Predictable, printable graphics Many substrates Rapid approval process Standardization Manufacturing Substrates Process ease Short run Design Agency Brand Owner Converter Global Branding Consistency Quality Multi-media programs Retailer Draw consumer Supply chain Lower cost Private label
4 packaging printing technologies Offset Digital Gravure Flexo
Packaging Workflow Proofing Security Kodak integrated solutions: concept to consumer Output Consumables
Our KODAK Message to Packaging Customers • Committed to packaging • Most complete range of solutions • Consistent color across substrates • Offset-class flexo production • Unified workflow for offset, flexo and digital printing • Brand authentication through KODAK Security Solutions • Committed to sustainability