180 likes | 298 Views
The Assets and Transaction Account A Federal Policy Proposal NCTC Conference October 2, 2007. New America Foundation Melissa Koide. ATA: Why It Is Needed. Macro factors Savings levels Debt Subprime Two-tiered financial services sector
E N D
The Assets and Transaction AccountA Federal Policy ProposalNCTC ConferenceOctober 2, 2007 New America Foundation Melissa Koide
ATA: Why It Is Needed • Macro factors • Savings levels • Debt • Subprime • Two-tiered financial services sector • Lack of reasonably priced financial products that meet lower-income households’ transaction and savings needs • Consumers – even those with bank accounts – are turning to costly alternative providers to meet their transaction needs • Limited savings and asset building policies and products target lower-income for savings and asset building • Lack of financial knowledge and financial management tools
Elements Driving the ATA Design • Simple and easy to use • Reasonably priced • Regulatory protections • Short-term emergency savings and long-term assets • “Mindless” features • Accessibility and addresses financial services needs • Education and outreach • Ubiquitous
ATA: Nuts and Bolts • An account, with transaction and savings functions, delivered at tax time and used throughout the year • The ATA would be loaded annually with tax refund dollars • The ATA would be reloadable throughout the year, with wages and salary in particular • 5% of the refund would be automatically deposited into an interest-bearing savings • Matched for certain asset purchases for individuals with incomes up to 80% of AMI
The Account • A pre-paid product: pre-funded account accessible via a card and capable of a range of transaction and savings functions • Provides the convenience of a debit card attached to a checking account or a credit card, but without the risk of overdrafts, hurdles of ChexSystems or credit checks
Treasury POS IRS Verifies taxfiler’s data Verifies tax refund amount Relays taxfiler data to FI (CIP) Electronically transmits refund amount to financial firm, specifying how much to transaction and how much to savings ATM Tax Return Forms Option for direct deposit or ATA (or opt out) Specifies 5% default to savings Specifies means for accessing savings Timing: when ATA card will arrive and when funds will be available Identifies the financial firm that will hold the account Lists the Fees associated with the ATA 1 1 Online Purchase ATA-1 TAX REFUND to be deposited into the ATA Online Bill Pay Money Orders/ Remits • Financial Firm • Generates ATA Card Mails ATA Card to individual taxfiler Includes: - Account number - specifications regarding card activation - details regarding card’s functions and fees - customer service information/number WAGES DEPOSITS Savings Match
Why Tax Time? • $80 billion annually in tax refunds to tax filers with AGIs of $30K or less • Annual point when lower-income HHs receive a significant lump sum payment • Research finds tax filers use their refunds as a budgeting tool for the year • The tax return process presents a unique opportunity to authenticate the individual for an account, satisfy the Know Your Customer requirements of the PATRIOT Act and the Bank Secrecy Act
Appeal: Financial Service Providers • Scale, to generate volume • Volume to generate systems change • Product uniformity, efficiencies, staff competencies, transferability • Ongoing revenue generation • “Safe” approach to underbanked market
Appeal: Employers • Cost savings to employers • A useful tool for Employees • Provides safety and ease for employees to access wages • Particularly useful for ERs who have unbanked employees • Benefits to ERs that provide benefits to EEs • Employee benefits help lower absenteeism and improve retention • Increase recruitment potential • Improve workplace productivity
Appeal: Federal Government • Cost savings to the federal government • $29 million to distribute checks to 54.5% who did not direct deposit this year, compared to $3 million, had those tax filers direct deposited • Facilitates more people “on the grid” • Provides operational efficiencies for the IRS • Positive PR for the IRS
Precedents and Satisfaction Levels for Existing Prepaid Accounts • Federal Government • Social Security Entitlement Payments, Direct Express • States • Food Stamps • Heating Assistance • Child support payments, etc. • City • Opportunity NYC Savings Accounts • 8 financial institutions providing savings accounts or prepaid cards for families participating in the Opportunity NYC Family Rewards program • Private Sector
ATA: Areas for Further Attention • Sufficient awareness and education about the ATA • Employer participation • ATA interaction with other benefits card products • Incorporating financial education into the product • Ensuring tax filers migrate to other financial products (CDs, money market accounts, mortgages)
ATA: Necessary Steps • Policy • Administration level • Decision to pursue the accounts and establish account specifications, contract w/FIs, procedures for implementation • Regulatory level • Clarify/extend consumer protections to the accounts (Reg DD; E: FDIC) • Clarify Reg D - Reserve requirements on transaction and savings • Legislative level • Funding for large scale asset incentives • Laws regarding exclusions re asset tests for benefits and garnishment • Extensive outreach and education effort • Outreach through trusted organizations and entities • VITAs; ERs; nonprofits; unions; workers centers; national organizations • Culturally sensitive, language accessible • “Mini-marketing” efforts • Public-Private Commission • To assess and advise regarding the ATA product to ensure it continues to meet tax filers’ needs while evolving with the changing financial services industry
Federal Policies to Provide Accounts at Tax Time • New Savers Act, Senators Clinton & Smith • Opening of Accounts on Tax Returns to Facilitate Savings. • Purchase of United States Savings Bonds on Tax Returns. Taxpayers will have the option of purchasing U.S. savings bonds, beginning Dec 31, 2008. • $25 Million for VITAs • $25 Million for Low-Income Taxpayers Clinics. • Low-Income Taxpayer Protection Act, Senator Bingaman • Demonstration project grants to provide tax preparation services assistance in connection with accounts for individuals that currently do not have one. • $10 million for VITAs • Representative Becerra is preparing to introduce House version, but with wider scope for accounts at tax time.
Workshop Discussion Questions • Reactions to the ATA Proposal? • How would this fit into the services you provide at your site? • Aspects to the proposal that you would find helpful? problematic? • How would this appeal to your tax clients? • Ideal account features/functions? • Reactions to 5% deposit into harder to access savings? • Reaction to direct deposit or ATA as the only options (no checks)? • Opportunities and Limitations to delivering financial products and services at tax time? • Is tax time the right time to provide financial services? • What strategies to promote fin services have worked and why? • What fin products have worked and why?
Workshop Discussion Questions • What questions would your clients ask if presented with an ATA? • Which clients of yours are more likely to embrace an ATA product? Who is unlikely to appreciate it? Tax filers who are more likely to be ready for savings? • What do you think is the strongest marketing angle to promoting an ATA? • What are the essential capabilities a tax assistance site should have to provide financial services? • Operational needs to implement? • Software modifications • Others? • What is the potential of nonprofits & VITAs to provide ongoing financial guidance and education? Are you moving in that direction? • Other considerations when pursuing large-scale asset building at tax time?
The Assets and Transaction AccountA Federal Policy Proposal Melissa Koide New America Foundation 202.986.2700 koide@newamerica.net