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Michael Leighs, Project Director & Ali Noller, Communications Manager

Choose Health LA: EAT HEALTHY, MOVE MORE, LIVE TOBACCO FREE Los Angeles Collaborative for Healthy Active Children. Michael Leighs, Project Director & Ali Noller, Communications Manager.

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Michael Leighs, Project Director & Ali Noller, Communications Manager

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  1. Choose Health LA:EAT HEALTHY, MOVE MORE, LIVE TOBACCO FREELos Angeles Collaborative for Healthy Active Children Michael Leighs, Project Director & Ali Noller, Communications Manager Made possible by funding from the Centers for Disease Control and Prevention through the Los Angeles County Department of Public Health.

  2. Community Transformation Grant • Funded by the Centers for Disease Control and Prevention • Builds on the work of the RENEW LA County grant • Five Strategy Areas • Tobacco-free living • Healthy eating and active living • Clinical preventive services • Social and emotional wellness • Healthy and safe environments

  3. Active Living and Healthy Eating: Healthcare Settings Partnering with Breastfeed LA to promote breastfeeding and Baby-Friendly hospitals

  4. Active Living and Healthy Eating: Schools Partnering with California Food Policy Advocates to increase participation in school meals programs Partnering with LAUSD and LA County Office of Education to enhance physical education

  5. Active Living and Healthy Eating:InCommunities Partnering with California Center for Public Health Advocacy to create healthier food environments and promote active living Working with Department of Public Social Services to promote CalFresh at farmers’ markets

  6. Active Living and Healthy Eating:Government Settings Improving the nutrition of food offered in County of Los Angeles and other venues to ensure that they meet nutrition requirements

  7. Healthy and Safe Physical Environments Partnering with LA City to develop a health and wellness element in LA City’s General Plan Partnering with Parks and Recreation to expand the County’s Parks After Dark Program

  8. Communications Overview • Promote eating healthy, moving more and living tobacco-free through mass media, public education and multimedia • Offer LA County residents the tools and resources to Choose Health • Build community support for healthier environments

  9. Public Education: Portion Sizes

  10. Public Education: Portion Sizes • Campaign elements: • Outdoor advertisements • Radio spots • Public Service Announcements • YouTube videos • Social Media • Nutrition education materials

  11. Nutrition Education Materials Catalog

  12. Michael Leighs, mleighs@ph.lacounty.gov Ali Noller, anoller@ph.lacounty.gov

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