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Compared to only a textual description, a three-dimensional model of a product is far more stunning and comprehensive. Read this blog and see how to increase your rate of success by using a 3D product configurator in conjunction with 3D visualization. <br>
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9 Grounds For Manufacturers Using A 3D Product Configurator 3D product configurators offer a variety of advantages to businesses that market complicated configurable products. From improving customer engagement to reducing the number of sales reps needed, this technology can revolutionize your business model and help you stay ahead of the competition. Here we'll look at the benefits of 3D product configurators and why they should be a part of your technology stack. The more complex your products are, the more benefits you’ll experience and the more profit gains you should anticipate. About 3D Product Configurator Software A 3D product configurator (3D configurator for short) offers a better interactive visual interface for configuring products. Users are often presented with a base assembly or design that they can customize for their needs. Customers can drag and drop parts, change materials, adjust dimensions, and see how they will look on the final product in real-time. 3D product configurators are often a feature of 3D CPQ (configure price quote) solutions. These 3D CPQ configurators can calculate and adjust prices in real-time as users select different options. Instant price feedback combined with 3D visuals makes it easy for customers to optimize their products without exceeding budget constraints. Companies that sell complex configurable products are always looking for ways to make their products more accessible and easier to understand. A special approach is provided by 3D product configurators, which give users an immersive experience to visualize even the most complicated products. Boost Sales of Complex Configurable Products with a Vibrant 3D Configurator
Manufacturers that implement a 3D product configurator experience the following benefits. 1. 3D Product Configurators Boost Customer Interaction Customers can explore products through 3D product configurators that are not only entertaining but also informative. Moreover, buyers gain a sense of ownership over their configurations, which makes them more committed to the purchase and helps build loyalty. 2. 3D Product Configurators Increase Chance of Succeeding If you want to provide your customer with an anxiety-free experience while buying complex products, 3D configurators can help well. Customers are often anxious about the final product they receive, especially when investing large amounts of company money. A 3D product configurator ensures that the finished products will be exactly what they chose and expected—no unpleasant surprises. In addition, 3D product configurators enable customers to customize products according to their exact specifications, eliminating any potential guesswork from the ordering process. Appreciating this transparency, customers can rest assured that whatever they select will be the best fit for them, so they won't have to worry about making mistakes or ordering items that don't meet their needs. 3. 3D product configurators smoother the sales process The conventional product configuration procedure is laborious and time- A salesperson meets with a customer. Together, they work through the hundreds or even thousands of options available. The sales representative takes note of the customer's preferences and may draw a quick napkin sketch to send to the engineering department. It’s slow, confusing, and ripe for mistakes and miscommunication.
3D product configurators can assist in streamlining the sales process. Sales reps can quickly generate custom product configurations for potential customers. Sales representatives can use a 3D product configurator to show customers what their final product will look like, compare different product configurations side by side, and create custom presentations that include all of the details of their desired design. Product logic programmed into the configurator ensures every configuration is production-ready, which brings us to our next point. 4. 3D product configurators Ensure Accuracy errors Selling a complex product through 3D product configurators is the easiest way to ensure accuracy and minimize errors. Engineering rules and logic are automatically applied to each design, ensuring that all configurations are error-free and consistent. This automation process improves downstream efficiency and cost savings while resulting in fewer complaints, returns, and chargebacks. If the 3D configurator is part of a CPQ solution, pricing logic is applied automatically, eliminating expensive pricing mistakes and subsequent reputational damage. 5. 3D product configurators facilitate browsing and self-serve Using the best 3D product configurators, customers can configure complex products without the assistance of a sales representative. This usability opens up a wealth of eCommerce opportunities for sellers. They can replace in-person selling with an automated online process by embedding their configurator into their website. All they have to do is integrate their configurator with their eCommerce platform using a straightforward API. The availability of a 3D configurator on your website helps users to explore in-depth details of your products and make orders at their own place. They can maintain control over the end-to-end “configure, price, and quote” process and place an order without leaving the comfort of their office. It’s empowering for the modern buyer who prefers to self-serve.
6. 3D product configurators save irrelevant expenses Selling complicated configurable products can significantly lower marketing expenses by using a 3D product configurator. Instead of spending money on expensive photo shoots or 3D renderings, companies can use a 3D product configurator to create visually appealing and realistic visuals with minimal effort. Marketers can quickly and easily produce multiple variations of the same image through 3D product configurators. This ability increases the range of visuals available for marketing campaigns, helping brands reach more potential customers and personalize ads to different customer segments without spending time or money creating them from scratch. Marketers can monitor how customers interact with their products and advertisements to determine which features are the most popular. Armed with this data, they can tailor their marketing efforts and maximize their return on investment (ROI). 7. 3D product configurators have higher productivity in low-cost Companies that can quickly and easily generate quotes for clients using 3D product configurators, store all product data in one place, and free up sales representatives' time to concentrate on selling more products to more clients. Greater sales productivity means fewer salaried employees are required to create the same output. Additionally, having a 3D product configurator in place makes it much simpler for businesses to provide eCommerce and self-service options to their clients. Fewer sales reps are needed as customers can configure their products without human assistance. Most companies can provide discounts or other incentives to entice customers to use the self-service option, which helps boost customer loyalty while lowering the operational costs related to hiring more salespeople.
8. 3D product configurators efficient hiring process Nowadays, hiring a candidate is like climbing the highest peak in a day. Any tool that can reduce reliance on a human workforce and ramp new hires more effectively should be welcomed. A perfect illustration of such a solution is a 3D product configurator. 3D configurators provide a quick and easy way for new hires to understand complex products and hit the ground running with minimal training. The interactive interface of the 3D product configurator makes it simple for new employees to navigate through it and become acquainted with the thousands of features so they can more precisely explain them to customers. 9. 3D product configurators power up engineering processes CAD software integration with 3D product configurators can significantly lower the price of custom engineering. Instead of the engineering department creating CAD files for each RFQ, the best 3D configurators automatically perform this task, freeing engineers to spend more time on innovation and less on transactional tasks. Engineers are free to work on tasks that are truly important to them and the long-term success of your company, regardless of how frequently customers return to the configurator to make changes to their designs. Closing Words A company that sells complex configurable products can get a range of benefits from 3D product configurators. These tools provide an immersive experience and 3D visualization that helps customers understand complex products while reducing purchase anxiety and simplifying the sales process. By ensuring that every configuration is prepared for production, 3D product configurators ensure more accuracy and minimize errors, and can assist businesses in reducing the number of sales reps required.
Overall, 3D product configurators can revolutionize your business model and help you stay ahead of the competition.