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Ho Jia Ying, Hazel (206/11) Nicole Lee Zhi Ying (211/20)

Ho Jia Ying, Hazel (206/11) Nicole Lee Zhi Ying (211/20) . Contents. Motive Target audience Our product Key features Method of operation Versions of prototypes; Improvisations . Motive. Many housewives often head to wet markets

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Ho Jia Ying, Hazel (206/11) Nicole Lee Zhi Ying (211/20)

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  1. Ho Jia Ying, Hazel (206/11)Nicole Lee Zhi Ying (211/20)

  2. Contents • Motive • Target audience • Our product • Key features • Method of operation • Versions of prototypes; Improvisations

  3. Motive • Many housewives often head to wet markets • Often lay out newspapers or carton boxes before placing groceries in boot • Fear that big bags of groceries will dirty their car if dirty water/blood seeps into boot • Realise that newspapers or boxes are not reusable, are rubbish in fact • Came up with prototype

  4. Target audience • Undoubtedly, the housewives • Taxi drivers

  5. Key features • Foldable, hence taking up less space • Product wrapped in vinyl • Anti-slip mats • Removable base

  6. Vinyl • Man-made synthetic material • Cheap, low-cost material • Accessible • Resistant to moisture and humidity • Recyclable • Strong and durable • Insulator of heat

  7. Method of operation • Simply open the “box” and put the removable base at the bottom (pushing out the sides) • Set up the dividers and place the bags in the various compartments • Water/blood will not seep into boot with double protection • Food can be kept cold (Vinyl is insulator of heat) • Simply wipe the box and removable base occasionally for cleanliness sake • Item can be tucked away at the back of boot, can place other items on top of it

  8. Version 1 • Used plastic to wrap (used to wrap books) • Only had the basic structure and base • Draft version

  9. Version 2 (final) • Used Vinyl to wrap • Anti-slip • Made dividers

  10. THANK YOU!

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