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New frontiers in internal communications. What is internal communication these days?. Where is the industry at?. 38%. Global survey of 1100 professional communicators undertaken by Melcrum 2006. budgets increased. Global survey of 1100 professional communicators
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38% Global survey of 1100 professional communicators undertaken by Melcrum 2006
budgets increased Global survey of 1100 professional communicators undertaken by Melcrum 2006
70% Global survey of 1100 professional communicators undertaken by Melcrum 2006
strategy is aligned Global survey of 1100 professional communicators undertaken by Melcrum 2006
only 18% Global survey of 1100 professional communicators undertaken by Melcrum 2006
demonstrate ROI Global survey of 1100 professional communicators undertaken by Melcrum 2006
Leadership communication is no. 1
formal media Towers Perrin 2006 Global Workforce Study
7% impact Towers Perrin 2006 Global Workforce Study
chats with leaders Towers Perrin 2006 Global Workforce Study
over the coffee pot Towers Perrin 2006 Global Workforce Study
61% impact Towers Perrin 2006 Global Workforce Study
‘Actions of senior leadership’ Melcrum engagement report 2008, 67 countries
no. 1 driver Melcrum engagement report 2008, 67 countries
employee engagement Melcrum engagement report 2008, 67 countries
third time in a row New Frontiers in Employee Communications 2006, Edelman
in-person New Frontiers in Employee Communications 2006, Edelman
most effective New Frontiers in Employee Communications 2006, Edelman
“If we really want to see an engaged workforce, I think we have to start with the real needs of that work force and work back from that to create the (communications) strategy. We have to put employees under the same microscope as we put our customers under…”Roger D’Aprix