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Developing Technical Skills for a High School Newspaper. Cindy Royal, Ph.D Associate Professor Texas State University School of Journalism and Mass Communication croyal@txstate.edu www.cindyroyal.com www.onthatnote.com tech.cindyroyal.net twitter.com/cindyroyal facebook.com/cindyroyal
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Developing Technical Skills for a High School Newspaper Cindy Royal, Ph.D Associate Professor Texas State University School of Journalism and Mass Communication croyal@txstate.edu www.cindyroyal.com www.onthatnote.com tech.cindyroyal.net twitter.com/cindyroyal facebook.com/cindyroyal linkedin.com/in/cindyroyal
Why Learn HTML • Regardless of the platform you choose, it is helpful to have a basic understanding of HTML/CSS – the language of the Web • Ability to modify the presentation of a post or customize a CMS • Ability to troubleshoot and add advanced functionality • HTML provides the structure • CSS provides the formatting • Control the entire Web site with a single stylesheet; make global changes quickly and easily
Basic HTML • Markup language – surround text with proper markup • Open and close tags properly (i.e. <html></html> • Sample html page <html> <head><title>Cindy's Web Site</title></head> <body> <p>This is a paragraph</p> </body> </html>
Basic CSS • Use a stylesheet to control the design/layout of a Web page • Save sheet with .css extension • Insert into the <head> section of each page with the following code: <link rel=”stylesheet” href=”style.css” type=”text/css” /> • Styles are defined in this manner: h2 { font-size: 14px; font-style: normal; font-weight: bold; text-decoration: none; } Use an existing stylesheet that you understand and modify it; content management systems based on CSS.
Image and Graphic Manipulation • Web resolution – 72dpi • .jpg for photos; .gif or .png for graphics • Images on the Web should ideally be <100kb (kilobytes = 1000 bytes). • Optimize photos for file size; crop and adjust • Photoshop • Webresizer - http://www.webresizer.com/resizer/
Video editing • iMovie – available on Macs for free; easy to learn, use • Final Cut Express or Pro – more comprehensive, but more expensive • Other video options include Window Movie Maker, Adobe Premiere, etc. • Ability to import, crop, add transitions, titles, sound • Keep it short • Choose your editing software • Practice visual storytelling; character-driven narratives • Publish online
Gear • Lots of camera choices • High Def • Accessories – tapes, batteries, microphone, tripod, headphones, lighting • Focus, zoom, exposure • Solid clips – avoid panning and zooming • Get good audio
Digital Video • Cheap cameras and editing software • One person can produce high quality • YouTube 20 hours of footage uploaded every minute • The only way to learn video journalism is by doing it - Angela Grant (a former student) • Video journalists or backpack journalists • Both broadcast and non-broadcast
Plan Video • Different approaches for different projects • Storyboarding • Focus story • Choose interview and demonstration sequences as well as b-roll • Mix your shots – wide angle, medium, close-ups
Five shots • Close-up on the hands • Close-up on the face • Wide shot • Over-the-shoulder shot • Creative shot
Interviews • Select a location – think sound and lighting • Have several pre-written questions – some can be discussed ahead of time • Prepare your subject • Remain silent • Use a stand-up, just in case • Effective use of voiceover
Great Multimedia – Photos and Video • New York Times • Statesman • MediaStorm • Washington Post • The University Star – star.txstate.edu • Links and examples at cindyroyal.com/asne
Telling Stories with Data • New York Times • Texas Tribune • Tools – Google Maps; Charts and Visualization; Fusion Tables, Wordle, Chartle • Links and examples at cindyroyal.com/asne
Student Projects • Web Design curriculum at Texas State • Learn skills in HTML, CSS, JQuery, graphic design, photo, audio, & video editing • Digital Storytelling via integration of tools • TXST's Status as Hispanic Serving Institution – TXStateofChange.com • Firestation Studios - http://www.jonzmikly.com/final/ • NPPA – Future of Journalism Workshop - http://www.onesonia.com/nppa/index.html • South By Texas State – www.sxtxstate.com • Mass Comm Week – txstatemcweek.com • University Star – star.txstate.edu • Course sites - • Web Design – cindyroyal.com/webdesign • Fundamentals of Digital/Online Media - digital.cindyroyal.com • Advanced Online Media - advanced.cindyroyal.net