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Sociological Research Methods. Intro to Sociology Class. Research and the Social Sciences. Goal : test common sense assumptions and replace false ideas with fact and evidence Where : the whole world is a sociologists lab. Qualitative vs. Quantitative Research.
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Sociological Research Methods Intro to Sociology Class
Research and the Social Sciences Goal: test common sense assumptions and replace false ideas with fact and evidence Where: the whole world is a sociologists lab
Qualitative vs. Quantitative Research Quantitative: research that relies on numerical data VS. Qualitative: research which uses observation and relies upon descriptive data
Types of Research • Survey: a sample population is asked a series of questions to respond to (most used version) • Secondary Analysis: pre-collected data in which someone else has already gathered Quantitative Quantitative
Types of Research • Field Research: research that takes place in a natural (non-lab) setting • Case Study: in depth examination of a single group, problem, or community Qualitative Qualitative
Types of Research • Experiment: research that takes place in a lab setting (not often used in social research) • Participant Observation: case study where the researcher becomes a member of the group being studied Quantitative Qualitative
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