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Exhibiting at the International Business and Workforce Expo. Amy Reinert-Owner Express Employment Professionals. What is the Expo? Who exhibits? Why do I want to exhibit/What’s in it for me? Do I still have time? How do I get started? What will I need?
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Exhibiting at the International Business and Workforce Expo Amy Reinert-Owner Express Employment Professionals
What is the Expo? • Who exhibits? • Why do I want to exhibit/What’s in it for me? • Do I still have time? • How do I get started? • What will I need? • What does it take to have a successful event? • What does Express do?
What is the Expo?? • Annual event • Where? Utz Arena • 200+ companies • Table top/showcase • Networking
Who Exhibits? • Small/Medium/Large Businesses • Local/International • Business to Business • Business to Consumer
Why do I want to Exhibit/What’s in it for me? • Marketing/Exposure • Networking/Connections • Business • Prospects • Relationships • Opportunities • Branding
Do I still have time? • Yes • Sign up today • Talk to other exhibitors
How do I get started? • Sign up • Get a game plan w/ your company/staff • Who’s working/shifts • Drawing/giveaways
What do I need? • Staff • Table top display/free standing • Get organized • Find out what your focus is • Other Exhibitors • Consumers • Businesses • Students
What does it take to have a successful event? • Prepare • Market event • Email invites • Be interactive • Attractive booth
Do’s • Be interactive • Dress appropriately • Converse • Make connections • Smile • Have fun
Don’t s • Use your phone • Sit behind your booth • Look or act unapproachable • Act unprofessional
What does Express Do? • We get involved • We exhibit every year • Utilize signature links • Email invites • Theme/game/giveaways • Branding • Networking night • Student tours • Follow up • It’s what you make of it!
What has worked for others? • Questions??