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The Malaysia International Dive Expo

The Malaysia International Dive Expo. What is MIDE ?. MIDE is a yearly dive show Initiated in 2006. One of the best dive expo in Asia ! Connects Buyers meet Sellers Quality show for the diving industry Recorded visitor-ship from 40 countries Great Crowd, Great Product

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The Malaysia International Dive Expo

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  1. The Malaysia International Dive Expo

  2. What is MIDE ? • MIDE is a yearly dive show Initiated in 2006. • One of the best dive expo in Asia! • Connects Buyers meet Sellers • Quality show for the diving industry • Recorded visitor-ship from 40 countries • Great Crowd, Great Product • Great Exhibitors, Great Atmosphere

  3. Initiated in 2006 MIDE is a yearly dive show. • MIDE OBJECTIVES: • Promoting Malaysia and its surrounding waters as Asia’s best diving spots and dive destinations in the world. • Further to promote Malaysia as the world-standard diving destination and its region to the international and domestic divers. • Cultivate and develop the new generation of divers by diverting them to marine environment by making scuba diving as an experience. • Promote major brands of products and services that can be obtained in Malaysia. What MIDE can do for your Business

  4. Since the first expo, MIDE has seen the increase of visitors and exhibitors participation. YEARLY STATISTIC: Average of 24% yearly increase of booth occupation. Average of 35% yearly increase of exhibitor participation. Average of 25% yearly increase of visitor participation. Average of 38% yearly increase of sales generated. MIDE yearly statistics

  5. MIDE market segmentation MIDE2011 has succeeded in achieving its target of creating new generation of divers and promoting major brands. MIDE2011 POST REPORT: Recorded visitor from 40 countries. Visitorship result of 12,008 generated. Average of professional attendees participation are around 5,500. 700 trade visitor participation and attendance. 120 exhibitor participation with 200 booth occupancy.

  6. What MIDE can do for your Business MIDE2012 is expected to gather a larger scope of visitorship and brand availability. MIDE2012 PROJECTED EXPECTATIONS: Expected visitors count to the expo of 15,000 visitorship. Increase of professional attendees participation approximately 8,000. 1000 trade visitor participation will be expected. 150 exhibitors participation with 250 booth occupancy.

  7. MIDE showcases a wide range of popular international dive products and brands. • Top international brands are available with great offers and services extended. • Close to 100 brands from both local and international suppliers and organizations ranging from dive equipments to dive courses available. • Best prices and promotion items are always available making it the most visited dive show for variety of dive products and services. What MIDE can do for your Business

  8. MIDE advertising opportunities If your marketing goals are branding, lead generation, developing customer awareness or product introduction then MIDE has the program for you! Partner yourself with MIDE to create brand awareness and demonstrate your role as an industry leader by placing an advertisement in MIDE's website and Show directory. The opportunities to get your message through can be certain at MIDE whether it's advertising, product development or promotions, there are lots of ways to collaborate. Download : MIDE online rate card

  9. MIDE official website MIDE website description 1. Online since 2006 to-date. 2. Provides information regarding MIDE expo. 3. Includes dive community & dive fan club. 4. Additional info regarding seminars related to diving, conservation efforts, photo competition & children coloring contest, news updates and also social fan page. 8. Receives 1200 visits monthly. 9. More than 800,000 page views to-date. 6. Visitorship from more than 24 countries. 7. High social engagement from visitors.

  10. MIDE website ads positioning Download : MIDE online rate card

  11. DIVE HERE. For participation and registration, please contact: ASIAEVENTS EXSIC SDN BHD 50-1, Jalan Kuchai Maju 6, Kuchai Business Park, Off Jalan Kuchai Lama, 58200 KualaLumpur, MALAYSIA. Tel: +603 7980 9902 Fax: +603 7980 4902 Email: info@mide.com.my info@asiaevents.com.my Website: www.mide.com.my

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