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If you’re standing five feet away from a ten foot wide, high-definition video display:. Is it Television? Is it Imax? Or is it something else…. A Magic Window: The Emergent Aesthetics of Large-Scale Video Display Jim Bizzocchi NMC Summer Conference University of British Columbia June 2004.
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If you’re standing five feet away from a ten foot wide, high-definition video display: • Is it Television? • Is it Imax? • Or is it something else…
A Magic Window:The Emergent Aesthetics ofLarge-Scale Video DisplayJim BizzocchiNMC Summer ConferenceUniversity of British ColumbiaJune 2004
Overview • Introduction and Assumptions • Evolution of the Video Image • Conditions of Reception • Proof of Concept Production • Future Work
Introduction • Background • Critical Stance • Assumptions • Reception and Production
Evolution of the Video Image • Image size is increasing • Image quality will increase • Prices will come down
Majority Early Late I. & E.A. Rogers Technological Innovation Curve
Implications for Content • Film-like aesthetic • Wide shot re-privileged • Close-up less critical • Editing pace can slow • Spatial montage
Split Screen • A form of “narrative compression” • spatial analog to fast-cut temporal compression • Encyclopedic capability • Multi-linear and multi-layered narrative • Encourages and rewards repeated viewing
Layered Transitions • Another form of “narrative compression” • Based on common video and photo production tools • Multi-layered narrative • Aesthetic of “magic realism” • Encourages and rewards repeated viewing
A More Pictorial Video • Superior image: • Subtleties of form & color • Lighting • Composition • Slow motion • Visual poetics
Foreground & Background • Experience: foreground or background • Cinema is foreground experience • TV is a chameleon: • foreground or background experience • Ambient Video ?
Ambient Video • “Living Painting” • Highly pictorial • Slow form • Transitions and layering • Waits….
Production & Next Steps • General Approach • Initial Prototype Productions • Initial Findings • Next Set of Prototypes • Future work
Production & Next Steps • General Approach • Initial Prototype Productions • Initial Findings • Future work
Future Work • Production • Research and Scholarship • Support • Partnerships
Rock VideoCredits Director - Jim Bizzocchi D.O.P. - Glen Crawford Editor - Craig Anderl Technical Director - Luke van Dyk Visual Effects - Christopher Bizzocchi Cast - Jordan Crawford - Chandra Crawford - Lionel Shadd A Co-Production of DadaProcessing and the Banff New Media Institute
Jim Bizzocchi Assistant Professor School of Interactive Arts and Technology Simon Fraser University Surrey, British Columbia, Canada jimbiz@sfu.ca www.dadaprocessing.com 604-268-7437