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Stake Holders Map. Media. Main Competitors. Associations. Gvt Agencies. Market Segments. You. $$$ Capital. Suppliers. Technologies. Human Resources. Strategic Planning Process. Situation Analysis Macro – Outside Micro – Inside. 2. Key Challenges Definition. 6. Feedback Loop.
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Stake Holders Map Media Main Competitors Associations Gvt Agencies Market Segments You $$$ Capital Suppliers Technologies Human Resources
Strategic Planning Process • Situation Analysis • Macro – Outside • Micro – Inside • 2. Key Challenges Definition • 6. Feedback Loop 3. Main Objectives Definition • 4. Key Strategies Definition 5. Detailled Tactics
Sales Funnel Leads Generation Leads Qualification Quotes/Proposals Agreement Delivery
Line A Line B Line C Products / Services • Synergy Levels • Consumer Synergy • Technology Synergy • Price Synergy
BCG Matrix Rising Star Problem Child Cash Cow Dog
Do Be Feel Wish List of Customer Experiences