260 likes | 443 Views
Music magazine research. EMAP owns industry-leading brands that sit at the heart of business powerful B2B communities like Retail, Health, Construction, Architecture, Fashion and Media.
E N D
EMAP owns industry-leading brands that sit at the heart of business powerful B2B communities like Retail, Health, Construction, Architecture, Fashion and Media. • EMAP delivers this through senior networking events; industry leading awards; online data products; social media communities; headline conferences and, of course, critical insight, news and analysis. We hear the market agenda, and create innovative solutions and better ways for our advertisers and sponsors to connect with their audience. • Always independent, relentlessly inquisitive, EMAP embodies quality, market-leading journalism. We act as the ultimate industry insider, and strive to always be the trusted authority. • For customers, EMAP provides the best possible way to connect with their world. We are their competitive advantage.
Bauer • Bauer Media is a division of the Bauer Media Group, Europes largest privately owned publishing Group. The Group is a worldwide media empire offering over 300 magazines in 15 countries, as well as online, TV and radio stations. • Bauer Media joined the Bauer Media Group in January 2008 following acquisition of Emap plc’s consumer and specialist magazines, radio, TV, online and digital businesses. Collectively, the Group employs some 6,400 people. • Bauer Media is a multi-platform UK-based media Group consisting of many companies collected around two main divisions – Magazines and Radio - widely recognised and rewarded as being industry innovators. • Our business is built on influential media brands with millions of personal relationships with engaged readers and listeners. Our strategy is to connect audiences with excellent content through our broad multi-touch point brand platforms, wherever and whenever and however they want. Our wide portfolio of influential brands gives us advantages over pure play magazine or radio competitors.
IPC MEDIA • With more than 60 iconic media brands, IPC creates content for multiple platforms, across print, online, mobile, tablets and events. As the UK's leading consumer magazine publisher we engage with 26m UK adults - almost two thirds of UK women and 42% of UK men. Our award winning portfolio of websites reaches over 25 million users globally every month. • IPC Media is committed to working in partnership with its consumers, advertisers, business partners and employees to deliver exceptional value, service, innovation and creativity. • IPC Media is a Time Warner Company. • Sitting alongside the publishing divisions is IPC Advertising, which allows clients and agencies to purchase bespoke advertising solutions across all of our brands and across a variety of platforms, and Market force, the UK's leading news trade sales and distribution company.
NME MAGAZINE RESEARCH
When did it begin? The New Musical Express, popularly known by the initialismNME, is a music publication in the United Kingdom, published weekly since March 1952. It started as a music newspaper, and gradually moved toward a magazine format during the 1980s, changing from newsprint in 1998. It was the first British paper to include a singles chart. In the 14 November 1952 edition. In the 1970s it became the best-selling British music newspaper. During the period 1972 to 1976 it was particularly associated with gonzo journalism, then became closely associated with punk rock through the writing of Tony Parsons and Julie Birchill.
Who publishes it? Publisher Tracy Cheesman adds: At NME, we’re continually striving to make our services more innovative, more powerful and more usable. This app is a great example of that and Spotify is the perfect place to share our content.” Nme magazine is Published by
NME Mission Statement To Provide up to date and new information, reviews and listings of the best new musicTheir slogan is "first for music news"
The Social Demographic of Its audience. The demographic profile of the NME target audience would be aged between 17 and 30. It’s a unisex magazine which is mainly male dominated, statistics show only 27% of the readers are female leaving a huge 73% as male readers. Looking through the magazine you can clearly see the use of language is mature and certain times very colourful but used sufficiently. The marital status of the majority of NME readers, I feel would settle as single because its target audience is too young to be married but possibly too busy to be in a relationship as this is mainly aimed towards the generation who are currently in education, whether it be college or university. The NME is the longest published and most respected music weekly in the world. Every week it gives its readers the most exciting, most authoritative coverage of the very best in contemporary music, priced at £2.20 it is middle priced magazine aimed towards aspiring working class citizens who are music enthusiasts. 80% of NME readers we asked feel that music is a big part of their life and 52% are interested in taking a musical course/qualification, 34% of these are working full time, 18% are working part time and 26% are full time students this supports my evidence of a mainly educated/working target audience.
AWARDS NME have won many Awards! They won the award for best Interactive Consumer at the PPA Awards The NME Awards is an annual music awards show in the United Kingdom, founded by the music magazine, NME (New Musical Express). The first awards show was held in 1953 as the NME Poll Winners Concerts, shortly after the founding of the magazine. Though the awards are generally serious, the awards have a sense of humour, and have included categories in the past like "Villain of the year" and "Worst record". I downloaded the NME media pack and it included loads of information abut NME and their target audience and statistics. They also won an award for their reviews, writing and features.
Other Media Outlets it Uses. As stated on their site, NME also use Facebook, twitter, You Tube, Myspace and many more accounts to advertise their magazine and allow the readers to interact with NME!
An Advertising Media Pack • NME has become a truly unique multi-platform media proposition. Across the magazine, www.nme.com, NMETV, NME Radio and the brand's live events and awards, NME reaches over one million music fans every week. NME is the longest published and most respected music weekly in the world. • Every week it gives its readers the most exciting, most authoritative coverage of the very best in contemporary music, including award winning features, the latest releases, live reviews, the definitive guide to the best new bands in its Radar section, as well as a regular look back through the magazine's incredible 58 year heritage. • NME has become a truly unique multi-platform media proposition. Across the magazine, www.nme.com, NMETV, NME Radio and the brand's live events and awards, NME reaches over one million music fans every week. NME is the longest published and most respected music weekly in the world. • Every week it gives its readers the most exciting, most authoritative coverage of the very best in contemporary music, including award winning features, the latest releases, live reviews, the definitive guide to the best new bands in its Radar section, as well as a regular look back through the magazine's incredible 58 year heritage • http://nataliekelly.stcatherinescollegemedia.com/wp-content/uploads/2012/11/NME-Media-pack.pdf
When did it begin? Q is a popular music magazine published monthly in the United Kingdom. Founders Mark Ellen and David Hepworth were dismayed by the music press of the time, which they felt was ignoring a generation of older music buyers who were buying CDs — then still a new technology. Q was first published in October 1986. Q is a popular music magazine published monthly in the United Kingdom. Founders Mark Ellen and David Hepworth were dismayed by the music press of the time, which they felt was ignoring a generation of older music buyers who were buying CDs — then still a new technology. Q was first published in October 1986
Who publishes it? Q Magazine is published by Bauer Media Group. Bauer Media Group will Publish Q due to the good statistics and ratings that it already have. Bauer believe that Q is a truly multi-media platform with no less than 10 brand extensions for advertisers to engage with Q’s many audiences. Bauer are also aware that Q has25 years of heritage therefore it offers advertisers the opportunity to associate themselves with a credible and trusted brand. Also, Q has a extremely high brand influence score of 73%, greater than both GQ and Esquire. This means that Q influences the people that have strongest influence in their social groups – a real multiplier effect for advertisers to cash in on.
MISSION STATEMENT Q is the magazine that brings music alive. It draws together the biggest stars, the most exciting phenomena, the new artists that matter and a healthy dose of irreverence to create an unmissable widescreen picture of what’s really happening in rock and roll right now.Every issue features agenda-setting star interviews, the month’s biggest moments in music, and fascinating investigations into the wider world of rock and roll. Each month Q’s comprehensive reviews section gives the last word on all the most important new releases and reissues – and feeds Q’s readers’ hunger for new music to enjoy. Q’s reviews section is the ultimate critical overview of music. And magazine’s unrivalled access brings its readers up close and personal with the stars who set the agenda. Q is the ultimate rock and roll read! Andrew Harrison - Editor, Q Magazine
The Social Demographic Audience. • Q magazine has an audience share of 1.5 % within adults in social classes A, B and C1. 416,000. • Q magazine has an audience share of 0.7% within adults in social classes C2, D and E. 165,000. • Q magazine has an audience share of 2.1 % within 15-44 year olds of all social classes. 505,000. • Q magazine has an audience share of 0.3% within 45 year olds and over of all social classes. 77,000 • Q magazine has an audience share of 1.7% within men of all social classes. 406,000 • Q magazine has an audience share of 0.7% within women of all social classes. 175,000 • The key demographic of Q magazine readers is 15-44 year olds. • The NRS estimates suggest that many of the readers are males. Many people of the higher three social classes buy Q magazine.
Awards The Q Awards are the UK's annual music awards run by the music magazine Q. The Awards began in 1990and have become one of Britain's biggest and best publicised music awards, helped in no small part by the often boisterous behaviour of the celebrities who attend the event. The Q Awards are notable for including numerous awards recognising a lifetime of achievement, rather than achievements over the year in question. In recent years, the 'lifetime' awards have usually outnumbered the 'current' awards.
Other Media Outlets it uses Q Radio After a few years as a radio jukebox Q Radio launched in June 2008 as a full service radio station with a complete roster. Shows and presenters include Drivetime with Danielle Perry and Q the 80s with Matthew Rudd. The station is transmitted on the digital television networks in the UK and online. Coldplay were involved with the launch of the station by giving an exclusive interview on Q's flagship programme QPM on the launch day. It is based in Birmingham with Kerrang! 105.2 after moving from London in 2009. Q TV Channel Q also has their own TV television channel in the UK, It closed on 3 July 2012. Q also holds a yearly awards ceremony called the Q Awards
Advertising rate card Advertising rates DISPLAY Full page fh £10,072 Full page rop £9,156 half page £5,036 ibc/ obc£11,902 dpsfh £19,136 dps ROP£17,396 Advertorials full page£11,902 dps£22,615 half page£6,547 PRODUCTION supplied images£2,000 net photoshoot£3,000 net INSERTS Bound-in£65 CPT tip-on£65 CPT loose insert£45 CPT Page Outside Back Cover £11,902 Bound Insert £65cpt Double Page Spread ROP £17,396 Loose Insert £45cpt Half Page £4,578 Page - ROP £9,156
Advertising Media Pack Q-MediaPack-2011 This is the current media Pack for Q Magazine,i it gives us an insight into the magazine’s demographic audience, the advertising rates and its other media outlets. It also tells us why Q Magazine should be advertised and what it brings to the music industry.