70 likes | 198 Views
Establishing nLIGHT’s Ownable Industrial Design. Thoughtfully provided by:. Rick M. Peterson, Principal . www.rpmconsulting.squarespace.com. 503.869.4257. rpmconsulting.p4k@gmail.com. http://www.linkedin.com/in/rickmpeterson . The PROBLEM.
E N D
Establishing nLIGHT’s Ownable Industrial Design Thoughtfully provided by: Rick M. Peterson, Principal www.rpmconsulting.squarespace.com 503.869.4257 rpmconsulting.p4k@gmail.com http://www.linkedin.com/in/rickmpeterson
The PROBLEM • Inconsistent industrial design: lacks unified, consistent aesthetic across line • Needs to drive reinforcement of key attributes: • Premium • Durable • Precision-engineered www.rpmconsulting.squarespace.com Thoughtfully provided by RPM Consulting : 503.869.4257 rpmconsulting.p4k@gmail.com
nLIGHT Industrial Design www.rpmconsulting.squarespace.com Thoughtfully provided by RPM Consulting : 503.869.4257 rpmconsulting.p4k@gmail.com
Design Influencers • Simple, clean, designed • Premium precision, high-tech feel • Robust, sturdy design • High precision • Consistent / identifiable design platform across lines • Aluminum, high-tech feel (clean) • Balance of robust, premium and durable design • Robust, clean design aesthetic • Functional, integrated design for plug/play • Precision looking, harmonious design www.rpmconsulting.squarespace.com Thoughtfully provided by RPM Consulting : 503.869.4257 rpmconsulting.p4k@gmail.com
Design Inspiration www.rpmconsulting.squarespace.com Thoughtfully provided by RPM Consulting : 503.869.4257 rpmconsulting.p4k@gmail.com
Initial Design for Laser Systems www.rpmconsulting.squarespace.com Thoughtfully provided by RPM Consulting : 503.869.4257 rpmconsulting.p4k@gmail.com
RESULTS • Successfully establish a unified, reproducible, premium design for implementation across nLIGHT’s product line www.rpmconsulting.squarespace.com Thoughtfully provided by RPM Consulting : 503.869.4257 rpmconsulting.p4k@gmail.com