How Does Augmented Reality Useful To Fashion Industry

1. How Does Augmented Reality Useful To Fashion Industry Right now, few industries can be as open to innovation as the fashion industry. In fact, the $ 2.4 trillion market has long been a hotbed of emerging innovations, both in aesthetics and e-commerce. Fashion design is now heading towards the latest in technological innovation: Augmented reality has migrated from entertainment to the retail and e-commerce markets, where it is a great way to reach new buyers. This technology is gaining global relevance. Augmented reality is much more than overlaying camera images with three dimensional objects. It is a tool that will greatly help companies to develop their marketing campaigns and achieve higher sales. Brands are able to push consumers later in the shopping process by adding AR to the shopping experience of their future customers. Build brand loyalty: The unique and empowering experience that AR provides can help build brand loyalty and improve customer retention. In fact, according to a Mobile app development company in Frisco , 70% of customers are expected to be more loyal to brands that incorporate AR as part of their shopping experience. During this period of fierce online competition and high acquisition costs, taking advantage of augmented reality in your eCommerce store could be a retention tactic worth investing in. Cost reduction: Many online retailers have developed a customer-friendly return policy to facilitate the purchase decision. In fashion, this marketing trick carries additional costs, especially when a retailer covers all shipping costs. AR tools that

2. allow shoppers to get a close-up picture of the product reduce the number of returns and the amount of money that retailers waste on freight. Another thing that big fashion brands can save money on is a runway show. A real-life event is usually very expensive. If it can be made virtual or at least augmented, all costs will be greatly reduced. Also, in 2020 this idea is especially popular, as designers will definitely not have to cancel their digital shows during a crash. Increases buyer confidence: The AR application development company in Texas , a virtual equivalent of "try before you buy", helps customers understand exactly what they are buying before placing an order, eliminating the guesswork commonly associated with eCommerce purchases. In the fashion industry, this means that customers are able to estimate size and fit, while at the same time knowing the true quality of an item. They can gather more information from the AR model than the static 2D image, making it easier to come to a purchase decision. Personalized shopping experience: Augmented apps may use your personal data to suggest products you might like based on your recent purchase history. Again, this customer-centric approach makes targeting more precise, with all the associated benefits. Plus, you can find the information you need faster - instead of browsing through a long list of specs on the retailers' website, hover your camera over a specific part of the product and see what you want to know. augmented reality fashion for online stores: If you sell products online, why not let your customers try them virtually? With the fashion of augmented reality, the possibilities are endless. Your customers can create their virtual avatars, test products to check size, height, color, etc. This will give them a clear idea and will significantly eliminate order returns. Furthermore, you can also use AR in your marketing campaigns. For example, if you are a cosmetics brand, you can create an AR filter for social media and encourage users to try different shades of lip color. You can drive engagement by encouraging people to tag your brand on your images. AR is not a mysterious or difficult technology. With the right development strategy and approach, it can work wonders. As discussed above, there are several ways to implement this technology. Visualization screens, 3D models, test functions, interactive chatbots, etc. Recommended: How Much Does It Cost To Develop Video Conferencing app

3. Other benefits of ar clothing for your business: ● Offering AR clothing solutions connect you with your customers on an emotional level. By providing them with a digital fitting room, you give them the convenience of trying on as many outfits as they like. This avoids the rush that usually occurs in a traditional wardrobe. This suggests that you care about them and that your brand is striving to deliver the best online experience. ● Virtual changing rooms allow users to share their digital avatars on social media. This will provide you with a large amount of traffic on social media. ● Due to time constraints, users do not try on multiple garments in a traditional fitting room. But online gives them the freedom to try many products. ● With social distancing becoming the new norm and the growing trend of online shopping, this virtual adaptation solution will only see growth in the next few years. Chatbot development offers the most powerful and convenient way to streamline customer interactions. USM Business Systems, as a chatbot development company in USA , uses robust technology that allows us to quickly build and deploy smart chatbots on a wide number of channels such as Slack, Facebook, WhatsApp, SMS, Telegram, and many more.

4. USM offers superior artificial intelligence development in USA for all types of business enterprises. Leveraging professional finesse coupled with cutting-edge solutions, we seek to push our client's businesses to the stratosphere. About the Author KoteshwarReddy I am a passionate content writer and blogger who has written a number of blogs for mobile app development. Being in the blogging world for the past 3 years, I am currently contributing tech-laden articles and blogs regularly to USM Systems. I have a competent knowledge of the latest market trends in mobile and web applications and expresses herself as a huge fan of technology.