Using Tailored Media Buys and Earned Media to Impact Priority Populations

Nov 27, 2012

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Priority Populations: Marketing . The Burden of Tobacco is NOT Shared Equally.. Priority Populations: Marketing . Young Adults 18-24African AmericansAsian Americans/Pacific IslandersHispanics/LatinosNatice Americans/Alaska NativesLow Socioeconomic / EducationLGBT. Priority Populations: Mark

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Using Tailored Media Buys and Earned Media to Impact Priority Populations

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Using media to enhance simulation

Using media to enhance simulation. Learning Objectives. Upon completion of this session, you will be able to: Customize the simulator’s patient description with a photo image. Insert radiology, media, and lab files into a scenario or profile

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Earned Media & Public Relations

Earned Media & Public Relations. A Basic Primer by Kevin Igoe. PR is: “Doing good and getting credit for it.”. Why Earned Media is Important. It’s a shortcut to reach the voters or general public.

232 views • 9 slides

Using the Media

Using the Media. Using the Media. Direct strategy, not a “media strategy” Media is not a method for winning Media alone will not determine outcome. Who Controls the Media?. Two Primary Goals: Make money, promote a political climate Media caters to corporate sponsors- Media is not neutral

558 views • 13 slides

Openness and Impact in Academia Using Social Media

Openness and Impact in Academia Using Social Media. Jane Tinkler , LSE Public Policy Group London School of Economics Critical Perspectives on ‘Open- ness ’ in the Digital University, Edinburgh University, November 2012. Traditional academic communication is fairly ‘closed’.

396 views • 23 slides

Using Social Media

Using Social Media. Steve Hubball. steve.hubball@freestyleinteractive.co.uk @shubball http://www.linkedin.com/in/stevehubball http://www.freestyleinteractive.co.uk/. Social media platforms. Facebook Twitter LinkedIn Instagram Flickr Pinterest Foursquare YouTube Google+.

629 views • 41 slides

Owned, earned, and paid media Building a typology of s ocial media

Owned, earned, and paid media Building a typology of s ocial media. MARK 490 Week 1. Topics for today’s class. The role of owned, earned, and paid media in marketing campaigns using social networks Building a typology of social media Where does social media “fit” in the marketing toolbox?.

354 views • 14 slides

Social Media Marketing: owned, earned and paid media

Social Media Marketing: owned, earned and paid media . MARK 430 WEEK 6. Overview:. Measuring social media success Using social media tools for marketing (owned, earned, and paid media) Examples from 4 different social media sites

530 views • 22 slides

The impact of media on government and media Bias

Chapter 10: Wilson AP Government and Politics. The impact of media on government and media Bias. Homework: Study for Unit III Multiple Choice Test Unit III Quiz due Monday. What effect does media have on public/government?. Likely there is some; tough to know how much

346 views • 7 slides

Using Social Media

Using Social Media. Blogs Wikis YouTube Digital Content Learning. Intro – Today’s Students Are Connected. http ://www.youtube.com/watch?v=9T37q9Lx6sw&feature=related. The Social Media Blues. Today’s Goals. Today Learn: Social Media – What? , Why? How?

589 views • 35 slides

Hand in Hand: Grassroots Advocacy and Earned Media

Hand in Hand: Grassroots Advocacy and Earned Media. Dawn Berney, MPA Wisconsin Public Health and Health Policy Institute Teresa Ryan, BS Tobacco-Free Dane County Coalition. Problem. Madison City Council passed a weak smoke-free law in 2002

313 views • 16 slides

Reaching Specific Populations Using Media and Social Marketing

Reaching Specific Populations Using Media and Social Marketing. Linda Block Reba Griffith Perry Stevens Nisha Gupta Office on Smoking and Health Centers for Disease Control and Prevention National Conference on Tobacco or Health San Francisco, California November 21, 2002. Agenda.

259 views • 17 slides

Social Media and Impact

Social Media and Impact. What is Social Media?. “Social media refers to the means of interactions among people in which they create, share, and exchange information and ideas in virtual communities and networks.”. “Stephen’s Story” Facebook page. What is impact?.

907 views • 16 slides

Using Social Media

Jessica Ho Manager, Nashville Alliance for Financial Independence (NAFI) United Way of Metropolitan Nashville. Using Social Media. Overview.

252 views • 14 slides

Using Media

Using Media. ( Videos, DVDs, CDs & Music) in Faith Formation Designed by Carolyn Stucke Office of Evangelization & Catechesis. Why should catechists consider using Videos, DVDs, CDs & Music in Faith Formation ?. 1. Our students live in a media world.

439 views • 29 slides

Media Impact

Media Impact. AEE 440. Philosophical Direction. Technology is more than machines -- it is a way of thinking Discourse in the classroom is focused more on “how to” than “why” McLuhan said that “the medium is the message” New media often generates their own market - need to exist.

409 views • 22 slides

Using media to present ideas . . .

Using media to present ideas . . . From Reading to Writing Heroes come in many forms, from the housewife in “A Chip of Glass Ruby” to the unnamed rescuer in “The Man in the Water.” Some heroes do their good deeds in the public eye, while others act quietly behind the scenes.

304 views • 19 slides

LMS 2.0: Using Social Media to Impact Student Learning

LMS 2.0: Using Social Media to Impact Student Learning. STI PD Title Number: SDELIB038 Michelle Wilson, LMS, NBCT North Highland Elementary Jefferson County Library Media January 5, 2010. Social=Sharing.

402 views • 23 slides

Earned Media

Earned Media. Plan Your Work and Work Your Plan. Year-Round Planning. What to Say and When to Say It National Communications Calendar & Materials Year-Round Mix of Enforcement & Social Norming Tailor to Fit Your Needs Put It on Paper. Develop Your Strategy. Mine Your Data

328 views • 14 slides

NewswireNEXT Earned, Owned and Paid Media

We at NewswireNEXT specialize in offering modern press release services and blogger outreach services at highly competitive rates to businesses worldwide.

241 views • 1 slides

What Does the Term Paid media, Earned Media and Owned Media Mean in Social Media Marketing of a Business?

There are different ways you can do digital marketing for your business that is by paid, earned and owned. These terms are different from each other in terms of gathering the audience for your business and in doing its promotion.

74 views • 3 slides

Get earned media and influencer attention

Media coverage can amplify a story and add third-party credibility to a message, and PR Newswire has a proven ability to generate up to 48% more media pickup than other providers, as well as ranking #1 with journalists and bloggers as the most trusted Press release Distribution Service UK news source. https://www.pressreleasepower.com/

116 views • 10 slides

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Using Tailored Media Buys and Earned Media to Impact Priority Populations

Using Tailored Media Buys and Earned Media to Impact Priority Populations

Presentation Transcript

Using media to enhance simulation

Earned Media &amp; Public Relations

Using the Media

Openness and Impact in Academia Using Social Media

Using Social Media

Owned, earned, and paid media Building a typology of s ocial media

Social Media Marketing: owned, earned and paid media

The impact of media on government and media Bias

Using Social Media

Hand in Hand: Grassroots Advocacy and Earned Media

Reaching Specific Populations Using Media and Social Marketing

Social Media and Impact

Using Social Media

Using Media

Media Impact

Using media to present ideas . . .

LMS 2.0: Using Social Media to Impact Student Learning

Earned Media

NewswireNEXT Earned, Owned and Paid Media

What Does the Term Paid media, Earned Media and Owned Media Mean in Social Media Marketing of a Business?

Get earned media and influencer attention

Earned Media & Public Relations