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P o w e r f u l P r e s e n t a t i o n s Getting Your Message Across & Getting the Action Your Want Presented by: Jean Carroccio Jean Carrocio & Associates. Housekeeping. Welcome & Introductions Webinar Etiquette Evaluation. Jean Carroccio.
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PowerfulPresentations Getting Your Message Across & Getting the Action Your Want Presented by: Jean Carroccio Jean Carrocio & Associates
Housekeeping • Welcome & Introductions • Webinar Etiquette • Evaluation Jean Carroccio
When is the last time you did something based on listening to a presentation? Learning Outcomes • Identify 3 categories of skills that in large part influence the effectiveness of presentations. • Review 6 aspects of messages that STICK. • Learn a 2-part model for developing and delivering effective presentations. Facilitator (s): Jean Carroccio w/ Elaine K. Williams
What Works? What Doesn’t? Engaging Speakers? Distracting Speakers? Skills to Improve?
Broad Range of Ways People ReactA good orator is pointed and impassioned. We each have more or less skill in each category and people respond more or less to each category. Listener’s Needs Emotional Physical What you project Factors of influence Adapted from: McAlinden & Associates, International Public Speaking Consultants
Intellectual Factors Action
Emotional Factors Confidence Naturalness Authenticity Enthusiasm Interest Credibility Genuineness Conviction
Made to StickS-U-C-C-E-S-S What’s inside the Stickiness Container? Stories Simplicity Emotions Unexpectedness Concreteness Credibility Malcolm Gladwell & Chip & Dan Heath
Think First! Focus on: What do you want your listeners to:
Your Presentation PLANNING Topic/Subject: Issue / Problem / Opportunity Audience : Why did they show up? What do they want to hear? Determine Your Objectives: Immediate & Long Term Analysis of the Listener: Background, Needs, Concerns Point of View TargetedMessage: If a person remembers one thing it is…
Your Presentation ORGANIZING Opening Purpose:Tell the listeners what you are here to do Importance: Value Proposition - to the listener! Body Major Ideas: 3-5 ideas Closing: Highlight relevant needs and/or concerns you address Call to Action! Tell the listeners what action they should take now!
Think Ahead Q & A Before Answering • Show interest by truly listening until the questioner finishes. • Pause to think AND really think. Respond • Use exact words from the question or statement. • Agree with appropriate parts of challenges. Tone / Texture • Respond directly and concisely • Use eye contact to involve and read listeners End • Decide where to finish eye contact • Decide how to transition to your close
Tips... If you love to talk in front of an audience, you fall into a very small percentage of the population… What people want most from a presentation is authenticity, which you can’t project that if you are reading from a script. Practice your presentation to the point that you can be ready at a moment’s notice and you don’t need notes. Practice out loud and get feedback from co-workers and friends. Don’t thank people at the beginning of a speech. Be prepared and Focused with your topic that they are thanking you for at the end. Managing Nerves: use them to your advantage, practice relaxation Visualization and focus on your strengths. The greatest weapon against stage fright is preparation.
Practice – Practice – Practice • Design Your Presentation • Visualize Delivering the Presentation • Practice Delivering the Presentation • Request Feedback • Practice Delivering the Presentation • Request Feedback • Practice Delivering the Presentation • Focus on the positive feedback • Give Your Presentation!
Powerful Presentations There are three things to aim at in public speaking: first, to get into your subject, then to get your subject into yourself, and lastly, to get your subject into the heart of your audience-Gregg Tell Me A Story! Reason leads to conclusions, but emotion leads to ACTION