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Tugasan PJJ MGM 4139
PepsiCo Mission Statement PepsiCo’s mission is to increase the value of our shareholders’ investment. We do this through sales growth, cost controls, and wise investment resources. We believe our commercial success depends upon offering quality and value to our consumers and customers; providing products that are safe, wholesome, economically efficient and environmentally sound; and providing a fair return to our investors while adhering to the highest standards of integrity.
Internal Analysis (IFE) Gateway has a total weighted score of 2.85 indicating that the firm is above average in its overall internal strength
Internal Factor Evaluation (IFE) 3)Assign 1-4 rating to each factor • 1: major weakness • 2: minor weakness • 3: minor strength • 4: major strength 4) Multiply each factor’s weight by its rating • Produces a weighted score
Industry Analysis (EFE) (Cont’d) In the example, the cinema has a total weighted score of 2.58 indicating that the firm is above average indicating that the company is quite effective in taking advantage of the external opportunities and avoiding the threats it faces. However, there is room for improvement. Example: the company may need to address factors given rating 1 (both in the threats and opportunities).
Part 7 • From the IFE and EFE Matrix, construct the SWOT Matrix (shown in the next slide).
SWOT Matrix SPACE Matrix Stage 2:The Matching Stage BCG Matrix IE Matrix Grand Strategy Matrix Part 8: Do either one of these analyses
Part 9: Construct the QSPM Part 10: Conclude about the strategy chosen