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Central Calif. Winegrowers and Calif. Assoc. of Winegrape Growers 2007 Winegrape Symposium. “ Today, Tomorrow and Beyond”. November 28 th and 29 th , 2007 Pardini’s, Fresno, California. SJV Grapegrowers and the Global Market Place. John Ciatti Managing Partner, Ciatti Company
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Central Calif. Winegrowers and Calif. Assoc. of Winegrape Growers 2007 Winegrape Symposium “Today, Tomorrow and Beyond” November 28th and 29th, 2007Pardini’s, Fresno, California
SJV Grapegrowers and the Global Market Place John Ciatti Managing Partner, Ciatti Company San Rafael, CA 415/458-5150 www.ciatti.com
Brokers Committed to your Success • 24 Brokers Worldwide • Argentina, Australia, Canada, Chile, France, Germany, South Africa, USA • 10 within California • North Coast, Central Coast, Lodi, Central Valley & Foothills • Grapes, Juice, Bulk Wine, Case goods, Juice Concentrates, High Proof, Spirits, Storage & Processing
Points to Discuss • Sales / Shipment News • 2007 Global Harvest Review • Export / Import Discussion • Future Outlook • Questions
Wine Shipments YTD (Aug ‘07 ) California • Wine shipments +1.4% (bottled) 2.1% Overall YTD • GFA Premium Wine Index +5% • Premium growth offset by losses in economy wines • Bulk Exports +11% YTD; Bottled +5% YTD • Positive change, Exchange rate effects?
Grocery Store Scan Data Sales $ % CHG YTD ’07 vs YAG Source: The Nieslen Company
Grocery Store Scan Data Sales $ % CHG YTD ’07 vs YAG Source: The Nieslen Company
Wine Shipments YTD (Aug ‘07) International • Imports still growing faster than domestic • Total imports to US + 12% (bottled +9%, Bulk +44%) (CA > US +1%) • Australia bulk down Aug ’07 • Spain +12%, Italy +11% and Argentina +90% • Imports 30% of all wine consumed in U.S. Total Market • Total US Wine Shipments (Imp & Dom) Up 4% • US highly competitive mkt – Highest Margin
Statewide Grape Crush, 1997 – 2007 Est Source: Calif. Dept. of Food & Ag Final Grape Crush Reports
Domestic Picture • Inventories – moving towards balance • Older Reds still in system, whites better • Grape Pricing slow to improve • Grape Concentrate options not as competitive as raisins • Smaller 2007 Vintage should increase optimism for 2008
USA vs. World USA 8% of Production USA 5% of Vine Acres 7.66B Gals (45M tons) • Source: OIV
California Exports 540,000 Tons 440,000 Tons 94.13M Gals 76.46M Gals 565,000 Tons 520,000 Tons 525,000 Tons 99.3M Gals 91.27M Gals 91.85M Gals Source: Gomberg Fredrikson Report; State Board of Equalization
SJV Export Strengths • White Zinfandel • Zinfandel • Ruby Cabernet • Colombard/Whites • Competitive Varietals
Canada Germany Scandinavia UK Asia Major Export Mkts for SJV Wines
Imports • Key Varieties • Pinot Grigio, Pinot Noir, Riesling, Traditional Varieties • Worldwide inventories move toward balance due to 2007 crop • US Mkt is the most attractive & best Mkt in World • Today consumer is exploring and finding options for purchase • Currency & Freight
Currency Exchange Rates AUD 1.00 = US EURO 1.00 = US
Cost of Ocean Freight Approx. US$0.80 per gal
What the future holds • U.S. & World has thirst for Calif Wines • Market continues to grow, support it • Activity on grapes should accelerate on demand varieties • Consolidation will continue – Global Market • We must continue to be competitive to survive • Quality is the best option – deliver depth & flavor not sugar • Brand Proliferation & Growth
Thank You for your time and Attention John Ciatti Managing Partner, Ciatti Company T.415/458-5150 www.ciatti.com