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Experience Life CMS Case Study Requirements Highlights

Experience Life CMS Case Study Requirements Highlights. Manage/Schedule Publishing for Homepage, Latest Issue, Archives Manage section, keyword libraries to meta tag/filter content in listings and advanced search Manage custom ads by site section, issue, article, etc RSS Feeds

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Experience Life CMS Case Study Requirements Highlights

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  1. Experience Life CMS Case StudyRequirements Highlights • Manage/Schedule Publishing for Homepage, Latest Issue, Archives • Manage section, keyword libraries to meta tag/filter content in listings and advanced search • Manage custom ads by site section, issue, article, etc • RSS Feeds • Social Networking Plug-ins • Manage/schedule email newsletters, integrate into Exact Target platform • Robust UI for playing multimedia • Newsstand Zip Code Locator • Tell a Friend, Comment on articles • Galleries of featured content • Most read/most emailed widget fed in from WebTrends reporting

  2. Experience Life CMS Case StudyHomepage Input Form Template • Unique Ad image upload/link • Meta field • Set edition time period (for matching with articles and feature gallery content) • Select Order of various homepage content feature types • Set up homepage to publish to staging for QA, set live publish for future date • Unique right column include file for homepage can be individually managed with intrasite banners,, content features. Automated features: external ad banner, current issue feature, most read/emailed top tens fed in and republished nightly from Webtrends • Global left side include allows management of secondary nav, latest blogs/bbs/video content, newsletter sign up

  3. Experience Life CMS Case StudyKeyword Library & Taxonomy Tools • Users can maintain a global library of keywords and associate those keywords with one or more main sections of the site. Example: main section “Fit Body” can have keywords “abs, abdominals” associated with it.

  4. Experience Life CMS Case StudyKeyword Library & Taxonomy Tools • Input form for articles references this library and user can tag article with appropriate keywords. Selecting the main section loads in all the associated keywords for tagging. • Keywords are used for search engine meta tagging, for filtering content into listings and RSS feeds, and for advanced search results

  5. Experience Life CMS Case StudyOther Examples of Managed Libraries of Global/Reusable Content • Individual include files served as unique ads. Organization of column headings help categorize ads within certain sections. For example the ad include called “health-wellness” was a banner ad that would only appear on articles tagged with the section “heath & wellness”. • Site sections library allowed users to tag articles with a main section and would automatically organize the content within the global navigation by date descending • Another example of managed library: Feature types. 4 feature types exist for the homepage. This library can be used to tag articles to appear under one of these main feature headings (if they are tagged with same date as that version of the homepage)

  6. Experience Life CMS Case StudyGlobal Include Library • Global leftside content • Includes for most read/emailed lists • Unique right sides for sections, issues, homepage and articles • “Set Current Issue” tool allows user to set date of current issue (example May-June 2009). Automated content throughout the site that shows the cover image, tagline and description for “current issue” is updated immediately. • Other includes: site header, footer • Site “wrappers” can be published out for use to wrap external apps/content like secure site subscription purchase, blogs, etc • Note that there could be multiple versions of includes in different publishing states. STAGE “new leftside” can have unique content in QA on staging server. LIVE “new leftside” maintains its own version on live server.

  7. Experience Life CMS Case StudyContent Listings Filtered by Keyword • Clicking on main section (“Fit Body”) shows paginated listing of all “Fit Body” articles, beginning with current issue at the top. • Keyword library shows all available keyword filters within this section. Users can click a keyword (“core work”) to filter results further • Both main section listings as well as section-keyword listings are used on the site and in RSS feeds

  8. Experience Life CMS Case StudyManage Listing Form, Library • Simple input form for managing a listing lets users create a new listing based on type of content (“article”), section, keyword, etc. • Listings are managed in library and are set up for automatic republishing nightly so content is always fresh.

  9. Experience Life CMS Case StudyVideo/Podcast Input Form • Users can enter in all content fields/details for individual videos or podcasts, such as date, thumbnail image, description, size, length, related content • RSS feeds automatically search for and aggregate the podcast/video content

  10. Experience Life CMS Case StudyMedia Center UI • Media Center reads RSS feeds and outputs content into scrolling library on right, main player on left with description/embed link below.

  11. Experience Life CMS Case StudyArticle Detail Input Form/Template • Article Input form allows for management of many content fields, such as meta tags, images of varying sizes/purpose, wysiwyg fields, dates, related articles, associated sections, keywords, ads, etc

  12. Experience Life CMS Case StudyArticle Detail Input Form/Template • Article Input form allows for management of many content fields, such as meta tags, images of varying sizes/purpose, wysiwyg fields, dates, related articles, associated sections, keywords, ads, etc

  13. Experience Life CMS Case StudyArticle Detail Output • Displays anchored portions of content • Displays related articles and extra “easter eggs” (web extras-brief related snippets of content) • Social networking tools automatically applied • Print, share or comment on article • “prev-Issue-next” automated functionality will allow users to page through table of contents for all articles united within one issue (all within same edition time period) • Other misc content fields: feature image, author, byline, amazon affiliate banner, etc

  14. Experience Life CMS Case StudyNewsstand Zip Code Locator • Users enter state, city, zip code • Simple xml data file on server is searched by site search application. Results are displayed by proximity

  15. Experience Life CMS Case StudyCreate/Manage Email Newsletters • Input form for email newsletter content similar to current issue input form: allows for automation of available articles by date, allows user to select and sort content • Newsletters can be published directly into Exact Target holding area (note workflow states indicate if something is published to ET). Once logged into Exact Target, users can initiate email send. • Newsletter library maintains all newsletters as well as scripts to let users subscribe, unsubscribe, confirm subscription, etc. New email subscription users are added automatically to Exact Target database

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