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Chapter 25. Aggregate Demand and the Powerful Consumer. Men are disposed, as a rule and on the average, to increase their consumption as their income increases, but not by as much as the increase in their income. JOHN MAYNARD KEYNES. Aggregate Demand. Aggregate demand Total amount
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Chapter 25 Aggregate Demand and the Powerful Consumer Men are disposed, as a rule and on the average, to increase their consumption as their income increases, but not by as much as the increase in their income. JOHN MAYNARD KEYNES
Aggregate Demand • Aggregate demand • Total amount • All consumers, business firms, & government agencies • Spend: final goods and services • Components of aggregate demand • Consumer expenditure (C, consumption) • Investment spending (I) • Government purchases (G) • Net exports (X-IM)
Aggregate Demand • C - Consumer expenditure / consumption • Total amount • Spent by consumers • Newly produced goods & services • Exclude: purchases of new homes • Investment goods • 2/3 of total spending
Aggregate Demand • I - Investment spending • Sum of expenditures • Business firms - new plant & equipment • Households - new homes • Not included • Financial “investments” • Re-sales of existing physical assets
Aggregate Demand • G - Government purchases • Goods & services • Purchased by – all levels of government • X-IM - Net exports • X – exports • Sell to foreigners • IM – imports • Buy from foreigners • Aggregate demand = C + I + G + (X-IM)
National Income • National income • Total income - all individuals in economy • Wages, interest, rents, profits • Excludes • Government transfer payments • Before taxes / deductions
National Income • Disposable income (DI) • Total income - all individuals in economy • After taxes – deducted • After transfer payments - added • Spend and save • Transfer payments • Sums of money • Form government – to certain individuals • Outright grants
Circular Flow: Spending, Production, Income • Disposable income, DI = C+S • Consumption (C) • Savings (S) • “Leakages” • S, IM, Taxes • “Injections” • I, G, X, Transfers
Figure 1 The circular flow of expenditures and income
Circular Flow: Spending, Production, Income • Aggregate demand = C+I+G+(X-IM) = Gross national income • National income = Domestic product • DI=GDP - Taxes + Transfer Payments =GDP - (Taxes - Transfers) =Y - T
Consumer Spending and Income • Consumer spending - responds • Change in income taxes • If DI increases • C – increases • If DI decreases • C – falls
Figure 2 Consumer spending and disposable income
Consumer Spending and Income • Scatter diagram – graph • Relationship between two variables • Each year – a point in diagram • Coordinates of each year’s point • Values of two variables - year
Figure 3 Scatter diagram: consumer spending &disposable income
Figure 4 Scatter diagram of consumer spending and disposable income, 1947–1963
Consumption Function & MPC • Consumption function • Relationship • Total consumer expenditures • Total disposable income • All other determinants constant • Marginal propensity to consume (MPC) • Ratio of changes in consumption • To changes in disposable income • Slope of consumption function
Consumption Function & MPC • Estimate initial effect of tax cut - on C • Estimate MPC = Amount of tax cut ˣ MPC
Table 1 Consumption and income in a hypothetical economy
Figure 5 A consumption function C $4,200 3,900 3,600 Real Consumer Spending, C 3,300 3,000 2,700 0 3,200 3,600 4,000 4,400 4,800 5,200 Real Disposable Income, DI
Factors that Shift the Consumption Function • Change: disposable income • Movement along - consumption function • Change: other determinants of C • Shift - consumption function
Figure 6 Shifts of the consumption function Movements along consumption function C0 C2 C1 Real Consumer Spending A Shifts of consumption function Real Disposable Income
Factors that Shift the Consumption Function • Other determinants of C • Wealth • Stock market boom: upward shift • Price level • Money-fixed assets • Real interest rate • Future income expectations • Permanent cuts in income taxes • Greater increase in C • Than temporary cuts
Table 2 Incomes of three consumers
Extreme Variability Of Investment • Investment spending (I) • Volatility • Interest rates • Tax provisions • Technical change • Strength of economy • State of business confidence • Expectations about future
Determinants of Net Exports • Income levels • GDP rises • Imports – rise • GDP falls • Imports – fall • Exports - relatively insensitive to GDP
Determinants of Net Exports • Relative prices & Exchange rates • Prices increase • Net exports – decrease • Prices decline • Net exports – increase • Foreign prices – increase • Net exports – increase • Foreign prices – decrease • Net exports – decrease
How Predictable is Aggregate Demand? • Aggregate demand – difficult to predict • Consumption • Wealth, stock market • Future prices, income tax law • Investment • Business confidence, expectations • Government purchases • Politics, military and national security events • Net exports • Development abroad
National income accounting • National income accounting • System of measurement • Collect & express macroeconomic data • Gross domestic product (GDP) • Sum of money values • All final goods & services • Produced - specified period of time • Usually one year
GDP – exceptions to the rule • Government output • Valued at cost of inputs • Inventories • Counted in GDP • Investment goods • Intermediate goods • Included in GDP
GDP: sum of final goods and services • Y = C + I + G + (X – IM) • I = Gross private domestic investment • Business investment • Plant, Equipment, Software • Residential construction • Inventory investment • Includes only • Newly produced capital goods • Doesn’t include • Exchanges of existing assets
GDP: sum of final goods and services • Y = C + I + G + (X – IM) • G = Government purchases • Current goods & services • Purchased: all levels of government • Don’t include transfer payments
GDP: sum of final goods and services • Nation’s total output Y=C+I+G+(X-IM) • Shares of GDP - used up by • Consumers (C) • Investors (I) • Government (G) • Foreigners (X-IM)
Table 3 Gross Domestic Product, 2007: sum of final demands
GDP: sum of all factor payments • GDP = National income • Add up - All income in economy • GDP = Wages + Interest + Rents + Profits • Includes: indirect business taxes • Excludes: transfer payments • No deduction for income taxes
Table 4 Gross Domestic Product in 2007: sum of incomes
GDP: sum of all factor payments • Net national product (NNP) • Gross national product (GNP) • Depreciation • Portion of capital equipment - Used up
GDP: sum of value added • Value added firm • Revenue from selling a product • Minus amount paid • Goods & services purchased from other firms • GDP = sum of values added by all firms • Value added = Wages + Interest + Rents + Profits
Table 5 An illustration of final and intermediate goods
Table 6 An illustration of value added