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Supporting older people in East Hertfordshire to become more active

Discover how East Hertfordshire supports older individuals to be more active for a better quality of life. Learn about the successes, activities, and feedback from participants.

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Supporting older people in East Hertfordshire to become more active

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  1. Supporting older people in East Hertfordshire to become more active (living longer with a better quality of life) Claire Pullen East on the Move Conference 1 March 2017

  2. Background and Context • Awarded £185,000 from Sport England for 3 years for Community Sports Activation project • Multi agency bid – East Herts Council, Hertfordshire Sports Partnership, Wodson Park Sports Leisure Centre, Active EH Community Sports Network and village halls • Target audience is 50 to 75 year olds living in their own homes

  3. Achievements to date 5 Come and Try FREE taster events • 31 existing classes by end of 1st year of project • More than 1,100 individuals 50 to 75 participated at least once last year • Total attendance was 11,291

  4. So why did they come?

  5. Reducing the barriers • Close to home • Familiar venue • Social • Fun • Low cost • Day time • Gentle for beginners • Free taster events

  6. Promotion and publicity • Traditional media and social media used Forever Active East Herts • 4 articles in our residents magazine • Advertisements in paper

  7. People like me • What they say - community reporter experiencing Forever Active

  8. Participant Satisfaction

  9. Local ownership

  10. Engaging with communities • 25 venues are providing classes and venue free of charge • Win win situation • Sawbridgeworth Memorial Hall – daytime leisure activities • Anstey Village Hall • Watton at Stone Village Hall • Women’s Institute hosted 2 classes

  11. Success criteria • Strong partnerships – Wodson Park • Good evidence base for bid • Commitment from elected Members & local venues • Physical Activity Champions • Local sustainability

  12. What participants say? • “I started the group in January 2016 after contacting Walking Basketball UK, and numbers have slowly grown, so that we now have a squad size of 15 with 10 to 12 playing each week. …..We are a mixed ability group and the games are good, with lots of fun!” • “I like the way we pay for each class rather than for a whole term.” • “…Forever Active is a fantastic resource, I am attending another class at this time and plan to join more.” • “I was looking for a Tai Chi class where I live, in Bishop's Stortford, but was recommended this one in Buntingford, so thought I would give it a try. It is definitely well worth the drive! Our excellent leader is warm and supportive and creates a comfortable atmosphere, where it is easy to relax, gain confidence and learn. I absolutely love our sessions and hate missing one! “

  13. The Team

  14. Any questions? • Claire Pullen on 01992 531459 claire.pullen@eastherts.gov.uk or • Go to www.foreveractiveeh.org.uk

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