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Kund is king

Kund is king. 65%. Sammy Landström & Alex Covic. 65% behålls Ny kund 5 ggr dyrare 90% kommer inte handla igen Ringar på vattnet. Ta hand om kunden !. Källa: Doug MacLachlan , University of Washington Business School. Produktledare Bäst produkter. Prisledare Lägst pris. Kundledare

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Kund is king

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  1. Kund is king

  2. 65%

  3. Sammy Landström & Alex Covic

  4. 65% behålls • Ny kund 5 ggr dyrare • 90% kommer inte handla igen • Ringar på vattnet Ta hand om kunden! Källa: Doug MacLachlan, University of Washington Business School

  5. C2 - INTERN INFORMATION

  6. Produktledare Bäst produkter Prisledare Lägst pris Kundledare Bäst kundanpassning

  7. CRM • KUND-TJÄNST • Inspire • TRAFIK • BILLING

  8. Kundlivscykeln

  9. VIP TROTJÄNARE BAS STJÄRNA Produkter och tjänster (lönsamhet) Tid som kund hos Bredbandsbolaget (lojalitet)

  10. Kund is King! Sammy Landström Sammy.landstrom@bredband.com 0733-81 93 85 Alex Covic Aleksandar.covic@bredband.com 0703-60 81 00

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