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Comparison of visitors, 2011 to 2012. Social Media — How to Choose?. Twitter? Facebook? Blog? What else? (Google + ? Pinterest ? LinkedIn? …) And most importantly — WHY?. Find Benchmarks. SFU Public Affairs and Media Relations.
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Comparison of visitors, 2011 to 2012.
Social Media — How to Choose? Twitter? Facebook? Blog? What else? (Google +? Pinterest? LinkedIn? …) And most importantly — WHY?
Find Benchmarks SFU Public Affairs and Media Relations SFU Grad Studies — Just the blog (11% of all website visits) SFU News
Other Engagement Strategies • Monthly emails to all grad students not in professional programs • Student profiles on blog — students share with their friends, who are likely to be similar in demographics and education • Student voices on blog (has become a place for photo contests as well) • Continuously looking for ways for students to connect with each other
Engagement: How to get started? The key first step is to set your goals: • More visitors? • More pageviews? • Support your students? • More time on site? • Fit into your recruitment plans? • Change perception of graduate studies office at your institution? • Other goals?