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Post-War and Counterculture. 1950’s and 1960’s. 1950’s Domestic Life. Affluent Society Incomes up Standard of living up Economic boom = production is up Similar to 1920’s More consumer goods bought People want to enjoy life GI Bill of Rights – Provides loans to veterans Buy Homes
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Post-War and Counterculture 1950’s and 1960’s
1950’s Domestic Life • Affluent Society • Incomes up • Standard of living up • Economic boom = production is up • Similar to 1920’s • More consumer goods bought • People want to enjoy life • GI Bill of Rights – Provides loans to veterans • Buy Homes • Go to college • Growth of suburbs • People can afford to move out of cities and into suburbs • Baby Boom • Population explosion (1945-1960) • More White Collar jobs (Office jobs, 9-5 jobs)
Scientific Advances • 1st Computers • Polio Vaccine • Dr. Jonas Salk • 1st Heart Surgeries • CPR developed • Chemotherapy used for cancer treatment
Mass Media • TV is very popular • Shows reinforce conformity/suburb life • 1st movie blockbusters • Radio and cars are popular • Rock and Roll is most popular form of music • Elivs Presley – King of Rock and Roll • Beat movement • Beatniks (poets and writers) criticize society • Early hippies
Politics • Election of 1948 • Truman given little chance of reelection • Wins a surprise win • Election of 1952 • Dwight D. Eisenhower (R) wins • “I like Ike” – campaign slogan • Dynamic Conservativism – Limit govt’s role in economy, cut spending and taxes • Federal Highway Act • Build interstate system
Counterculture (1960’s) • Challenges political and social values • Baby Boomers go to college • Meet others with similar ideas • Protests on college campuses are common
Hippies • Hippies reject accepted lifestyle and middle-class values • Crazy dress, long hair • Drugs • “Free Love” • Rock and Roll, Folk music • Reject conformity of 1950’s • Drop out of society (communes) • Woodstock (1969) – Outdoor concert • THE hippie event