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Introduction to LinkedIn . Introduction. Why have a profile on LinkedIn? - Network with other professionals and find jobs - Research companies and employees - Reconnect with former co-workers and make new connections - Opportunity to share your expertise and be an leader in your field
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Introduction Why have a profile on LinkedIn? - Network with other professionals and find jobs - Research companies and employees - Reconnect with former co-workers and make new connections - Opportunity to share your expertise and be an leader in your field - A positive online presence - Another opportunity to give more information about yourself to an employer
Introduction Why LinkedIn? LinkedIn is the world's largest professional network with 200 million members in 200 countries and territories around the globe. According to 2012 Jobvite Social Recruiting Survey, LinkedIn remains the dominant recruiting network, used by 93% of respondents.
Introduction Step-by-step plan for getting started on LinkedIn. 1. Build and complete your profile • Log in and begin working on the content of your profile. 2. Connect with others • Use the LinkedIn tools to help grow your network 3. Contribute • Add value to your connections, endorse them, write recommendations 4. Broadcast • Join groups, begin discussions, add your profile to resume/business cards
Setting Up Your Profile Use an email address that reflects your real name Let’s get started!
Setting Up Your Profile Start filling in information about yourself.
Setting Up Your Profile LinkedIn suggests inviting all of your email contacts to connect with you. You can skip this step
Setting Up Your Profile You have the option to share that you’ve joined LinkedIn on Facebook and Twitter. We suggest skipping this step.
Setting Up Your Profile LinkedIn is FREE. They do have an option to upgrade to their Premium level which gives some additional benefits.
Key points on your profile • Begin adding your information. • Be sure to click save. • LinkedIn will automatically go on to the next subject area. • This information is always editable.
Key points on your profile Add a professional photo: Upload a picture of yourself. No larger than 80x80 pixels. Profiles with pictures are 7 times more likely to be viewed! vs.
Key points on your profile Photo: • Have one! • Professional and current
Key points on your profile Add your skills: Continue to build your profile by adding skills. You can add up to 50 skills!
Key points on your profile Title/Headline: • Your brand statement • Add keywords • Not just your job title • Make it powerful • Examples
Headline Examples Tireless, caring Registered Nurse who helps pediatric cancer patients and their families feel at ease throughout treatment and recovery. I use my 25 years of experience in – and passion for – marketing to help senior marketing executives in large organizations succeed by making marketing valued inside the organization – Marketing Trainer PMP-certified project manager – Known for successfully leading multi-million dollar projects in developing countries. I energize, focus and align manufacturing organizations, resulting in sustainable acceleration of processes, reduction in waste, and growth of profits
Key points on your profile Make your profile 100% complete! • Your industry and location • An up-to-date current position (with a description) • Past positions • Your education • Your skills (minimum of 3) • A profile photo • At least 50 connections
Key points on your profile Five levels of profile strength: 1) Just beginning2) Intermediate3) Advanced4) Expert5) All Star When you reach the All Star level your profile is 100% complete. At the All Star level you can click on the link below the profile strength and “share your profile” on either Facebook or Twitter. It will be posted with the message, “Check out my professional profile and connect with me on LinkedIn.”
Key points on your profile • Rearrange order of sections as desired. • Extra sections you can add: • Certifications • Courses • Honors and Awards • Languages • Organizations • Patents • Publications • Projects • Test Scores • Volunteering and Causes • Additional information
You can EDIT your profile by clicking here…. Key Points On Your Profile
Key Points On Your Profile On this page you can make changes to improve your profile.
Key points on your profile Personalize your URL: www.linkedin.com/pub/michele-dinius/6a/401/477/Edit OR www.linkedin.com/in/micheledinius
Key Points On Your Profile 1. Click here to customize your URL. 2. Which will bring you to this page where you can edit it.
Key Points On Your Profile On this screen, you can also change what shows up on your profile when someone searches for you.
Key points on your profile Skills, Skills and more Skills • Add skills to show off your abilities • Get endorsed • Helps others understand your strengths and match you to the right opportunities • Up to 50 skills can be added
Key Points On Your Profile Keyword and Skills section. You can have up to 50. Your connections can endorse your skills.
Connecting with others Level of connections:
Making Connections Ways to connect with others: • Webmail contacts You can find people on LinkedIn by using your email address.
Making Connections Ways to connect with others: • People you may know section This is found on your home page on the right hand side.
Making Connections Ways to connect with others: • Or just a general search
Connecting with others Inviting someone to connect: How do you know the person? Include a personal note!
Job Search Get job leads by: • Searching for a company you’d like to work for • See if any of your connections works there • Make a connection!
Type company name into search box. Job Search Select the company you’re looking for from the drop down
Job Search On the company’s page, see how you’re connected
Job Search Click on Careers to see jobs currently available at this company
Job Search Other ways to find jobs: • Click on Jobs tab • Type your keyword/job title into the search box • Or do an Advanced Search • See if your connections can connect you to that job for an inside introduction
Click on Jobs tab Job Search Type in job title, keywords, or a company name
Job Search Or for a more detailed search, click on advanced search
Job Search LinkedIn will also suggest jobs to you!
Conclusion Helpful Links • New User Info: http://learn.linkedin.com/new-users/ • Help for students and recent grads: http://www.linkedin.com/studentjobs?trk=hb_tab_clgjobs
Conclusion Questions?