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Career Development in the Tourism Industry. Ms. Fe Abling Yu Vice President for Inbound Philippine Travel Agencies Association October 12, 2012. CEBU. BOHOL. ALBAY. BACOLOD. VIGAN. BORACAY. PALAWAN. Philippines. 17 Regions 80 Provinces 140 Cities 1,494 Municipalities
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Career Development in the Tourism Industry Ms. Fe Abling Yu Vice President for Inbound Philippine Travel Agencies Association October 12, 2012
CEBU BOHOL ALBAY BACOLOD VIGAN BORACAY PALAWAN
Philippines • 17 Regions • 80 Provinces • 140 Cities • 1,494 Municipalities • 42,027 Barangays • Population of 92,337,852 (NSO, 2010)
PHILIPPINES…in the scheme of things • Global Traffic: 2.8 Billion • Philippine Traffic: 52.07M (2011) • Aircraft Movement: 501,117 (2011) *Data from NSCB and IATA
3.92M 2011 • 2.14M 2012 Jan-July • Target 2016: 10M *Data from DOT TOURIST ARRIVALS
15,030 additional rooms • 212 new accommodation establishments to open *Data from DOT ACCOMMODATIONS STATISTICS
Skilled and Motivated Workforce Paradigm Building Intuitive Laws, Regulations & Policies Infrastructure Development and Roadmap Tourism Development Skilled & Motivated Workforce Integrated Management System Enabling Technology
From Presidential Communication Development and Strategic Planning Office Tourism Briefer
Tourism Share in Philippine Employment * According to the NTDP
Tourism Share in Philippine GDP * According to the NTDP
Graduates * Data from NSO
Growth of 4.2% per year (1980–2020) to 3.3% (2010–2030) * Data from UNWTO Highlights 2012
Characteristics that should be embodied • Culture of Tourism • Making every town, city, or province tourist worthy • What benefits the tourists, will benefit the community as well • Where tourism exists, poverty retreats
Employment Mismatch • There are a lot of requirements for employment for tourism, how come we are not getting our fair share of applicants? • Are the skill sets – hard and soft, in existence for those who want to be hired? • Are those looking for jobs willing to be entrepreneurs?