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CHAPTER 5 COMPLETING BUSINESS MESSAGES. True/False ______ If possible, it is better to revise a few days after completing a first draft rather than right away. ______The beginning and end of a message are the parts that have the most impact on an audience.
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True/False • ______ If possible, it is better to revise a few days after completing a first draft rather than right away. • ______The beginning and end of a message are the parts that have the most impact on an audience. • ______ Hedging statements are used when the writer wants to avoid stating a judgment as fact.
True/False • ______ If possible, it is better to revise a few days after completing a first draft rather than right away. • ANSWER: True. This lets you approach the material with a fresh eye. • DIFFICULTY: easy; PAGE: 92; OBJECTIVE: 1; TYPE: concept; AACSB: Communication • ______The beginning and end of a message are the parts that have the most impact on an audience. • ANSWER: True. These sections are read first and make the most impact on the audience. • DIFFICULTY: moderate; PAGE: 92; OBJECTIVE: 1; TYPE: concept; AACSB: Communication • ______ Hedging statements are used when the writer wants to avoid stating a judgment as fact. • ANSWER: True. Hedging statements are used when the writer wants to avoid stating a judgment as fact. • DIFFICULTY: moderate; PAGE: 95; OBJECTIVE: 3; TYPE: concept; AACSB: Communication
Fill-in the blank • The ______ of a document should summarize the main idea and leave the audience with a positive impression. • Unlike informative headings, ______ headings identify a topic but do little more. • To eliminate ______ sentences, you should avoid words such as “may” or “seems.”
Fill-in the blank • The ______ of a document should summarize the main idea and leave the audience with a positive impression. • ANSWER: Conclusion • DIFFICULTY: moderate; PAGE: 93; OBJECTIVE: 1; TYPE: concept; AACSB: Communication • Unlike informative headings, ______ headings identify a topic but do little more. • ANSWER: Descriptive • DIFFICULTY: difficult; PAGE: 94; OBJECTIVE: 2; TYPE: concept; AACSB: Communication • To eliminate ______ sentences, you should avoid words such as “may” or “seems.” • ANSWER: Hedging • DIFFICULTY: moderate; PAGE: 95; OBJECTIVE: 3; TYPE: concept; AACSB: Communication
Multiple Choice • All of the following are points to consider in making the design elements effective, except • strive for a number of decorative touches. • be consistent throughout the message regarding margins, type size, and typeface. • balance all of the visual elements. • pay attention to design details such as headings, column width, etc. • All of the following are ways of making your document design more effective except • being consistent. • maintaining balance. • using spell check. • being detail oriented.
All of the following are points to consider in making the design elements effective, except • strive for a number of decorative touches. • be consistent throughout the message regarding margins, type size, and typeface. • balance all of the visual elements. • pay attention to design details such as headings, column width, etc. • ANSWER: a. Pointers include: be consistent; balance text, white space and visuals; strive for simplicity; and attention to details. • DIFFICULTY: difficult; PAGE: 104; OBJECTIVE: 5; TYPE: concept; AACSB: Communication • All of the following are ways of making your document design more effective except • being consistent. • maintaining balance. • using spell check. • being detail oriented. • ANSWER: c. Although it is important to check for spelling errors, using spell check is not a method of improving the design of your documents. • DIFFICULTY: moderate; PAGE: 104; OBJECTIVE: 5; TYPE: concept; AACSB: Communication
APPENDIX A FORMAT AND LAYOUT OF BUSINESS DOCUMENTS
Multiple Choice 1. The quality of paper is measured by • length and width. • weight and cotton content. • color and texture. • whether or not it is imprinted with the name and address of the company. 2. The proper sequence for the standard parts of a letter is • heading, date, inside address, salutation, body, complimentary close, signature block. • date, heading, inside address, salutation, body, typewritten name, complimentary close. • salutation, date, heading, inside address, body, complimentary close, signature block. • inside address, heading, date, salutation, body, complimentary close, typewritten name.
APPENDIX A • FORMAT AND LAYOUT OF BUSINESS DOCUMENTS • Multiple Choice • 1. The quality of paper is measured by • length and width. • weight and cotton content. • color and texture. • whether or not it is imprinted with the name and address of the company. • ANSWER: b. These are two criteria. • DIFFICULTY: moderate; PAGE: A-1; TYPE: concept • 2. The proper sequence for the standard parts of a letter is • heading, date, inside address, salutation, body, complimentary close, signature block. • date, heading, inside address, salutation, body, typewritten name, complimentary close. • salutation, date, heading, inside address, body, complimentary close, signature block. • inside address, heading, date, salutation, body, complimentary close, typewritten name. • ANSWER: a. This is the correct order. • DIFFICULTY: moderate; PAGES: A-2–A-6; TYPE: concept
True/False • Letterhead stationery never includes the URL of the company’s website. • In business documents, abbreviations such as U.S.A. and M.B.A. must always contain periods. • “Sept. 10th, 2009” is the correct way to type the date in a letter.
True/False • 11. Letterhead stationery never includes the URL of the company’s website. • ANSWER: False. This is commonly included. • DIFFICULTY: easy; PAGE: A-2; TYPE: concept • 12. In business documents, abbreviations such as U.S.A. and M.B.A. must always contain periods. • ANSWER: False. These abbreviations may or may not include periods, but should never have internal spaces. • DIFFICULTY: moderate; PAGE: A-2; TYPE: concept • 13. “Sept. 10th, 2009” is the correct way to type the date in a letter. • ANSWER: False. There are several acceptable formats, but none would include th following the date. • DIFFICULTY: moderate; PAGE: A-2; TYPE: application
APPENDIX B DOCUMENTATION OF REPORT SOURCES
Multiple Choice • With MLA style, you use • the author-date system. • the author-page number system. • superscripts and footnotes or endnotes. • full citations within the text itself. • In the list of works cited following the MLA style • the date comes immediately after the author’s name. • electronic sources are not included. • the titles of books and periodicals are put in quotation marks. • all the main words are capitalized in the titles of books and articles.
Multiple Choice • 9. With MLA style, you use • the author-date system. • the author-page number system. • superscripts and footnotes or endnotes. • full citations within the text itself. • ANSWER: b. MLA citations include the author’s last name and a page reference following the cited material. • DIFFICULTY: moderate; PAGE: A-24; TYPE: concept • 10. In the list of works cited following the MLA style • the date comes immediately after the author’s name. • electronic sources are not included. • the titles of books and periodicals are put in quotation marks. • all the main words are capitalized in the titles of books and articles. • ANSWER: d. This is one characteristic that distinguishes MLA style from APA style. • DIFFICULTY: moderate; PAGE: A-25; TYPE: concept
True/False • Always use APA style for documentation in business reports, even if your employer or client normally uses a different form. • The Chicago Humanities style refers to the documentation style used by companies in the Chicago area. • Footnotes and endnotes are identical; the only difference between the two is their placement.
True/False • Always use APA style for documentation in business reports, even if your employer or client normally uses a different form. • ANSWER: False. If your employer or client specifies a form, use it. • DIFFICULTY: moderate; PAGE: A-20; TYPE: concept The Chicago Humanities style refers to the documentation style used by companies in the Chicago area. • ANSWER: False. It refers to a style of documentation recommended in the Chicago Manual of Style. • DIFFICULTY: moderate; PAGE: A-20; TYPE: concept Footnotes and endnotes are identical; the only difference between the two is their placement. • ANSWER: True. This is the only difference. • DIFFICULTY: moderate; PAGE: A-20; TYPE: concept