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DOST Ovicidal Trap System . DOST develops mosquito trap. In response to the marked increase in dengue cases last 2010 DOST launched the Ovicidal Trap System (OTS ) a device that kills mosquitoes and larvae (vectors of the Dengue virus)
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DOST develops mosquito trap • In response to the marked increase in dengue cases last 2010 DOST launched the Ovicidal Trap System (OTS) • a device that kills mosquitoes and larvae (vectors of the Dengue virus) • Premise: decrease vectors, decrease cases of Dengue
The Ovicidal Trap System • Costs about Php 30 each or less. • Composed of • an ordinary tin can painted in black • a strip of plywood board and a • liquid solution • ideal place for the female Aedes mosquito to lay its eggs • Lethal attractant
The Ovicidal Trap System • Platform product • Device was used 12 years ago to attract and monitor no. of mosquitoes • What is new? • the organic solution that traps and kill mosquitoes and larvae. • The solution’s life span is about two months • Laboratory tests that the solution kills 100% of the larvae • DOH is allocating about P2 million to finance the development and commercialization of the OTS
Field-testing of OTS • September 24, 2010, the DOST ran their first field tests of the “ovitraps” • sample kits with 250 negative control kits (OTS with tap water) and 250 positive kits (OTS with liquid solution) were distributed in Tierra Vista, Marikina and BarangayBagbag, Novaliches, Quezon City • two of the areas with the highest number of dengue cases in MM • Samples are collected every fifth day of each week. • On-going field testing
What do potential customers want? • OTS was developed out of need • It seems not much thought was put into what the potential customers want and expect from this product • Assumption, Overconfidence? • repeatedly seen in many DOH campaigns • programs are created and money is spent with no willing audience
House of Quality • Relationship: = 9 • = 3 • Correlation: • ++ Strongly positive • + Positive • - Negative • -- Strongly negative