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Discover the transformative power of storytelling in advocacy. Learn how to craft compelling narratives that inspire action and drive change. From finding your truth nugget to crafting a compelling call to action, this guide equips you with the tools to make your voice heard effectively. Dive into the art and agency of storytelling to amplify your impact and engage your audience. Join the movement and become a powerful advocate for change. #Voices4RESULTS
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The Art and Agency of StorytellingYolanda Gordon | RESULTS Expert on Poverty | @autismmom2 Kristy Martino | U.S. Poverty Grassroots Organizer | @kristymartino Break through to Become an Effective Citizen Activist Tamara Bates, RESULTS Expert on Poverty, former REAL Change Fellow Kristy Martino, U.S. Poverty Grassroots Organizer, RESULTS
Kristy Martino Grassroots Organizer, Talking to Ted Cruz #Voices4RESULTS The Art and Agency of Storytelling
Yolanda Gordon Experts on Poverty, Live at The Moth #Voices4RESULTS The Art and Agency of Storytelling
Some context: The history of storiesand storytelling in the United States #Voices4RESULTS The Art and Agency of Storytelling
Why tell stories? #Voices4RESULTS The Art and Agency of Storytelling
If we don’t tell our stories, someone else will “I want to be an engineer because you get to mess around with technology and help people. But first I need to get better at long division. One thing I’d like to do is make cheaper prosthetics for people in the army. One day I was bored so I googled them and saw that they cost $3500. Maybe I can make them the same way but with recycled materials.” - From Humans Of New York Project #Voices4RESULTS The Art and Agency of Storytelling
“Without SNAP, I’d be on the cusp of homelessness. With SNAP, I’m on the cusp of law school.” -Asia Bijan Thompson, RESULTS Expert on Poverty #Voices4RESULTS The Art and Agency of Storytelling
Using Storytelling in Advocacy: • Stories matter and…they work! • • Effective way to influence policy makers, bust dangerous myths • • Stories 22x more likely to be remembered than facts alone, “sticky” • • Your voice can inspire others to speak up • Know your audience • • Do your homework, research when you can • • Know (and be wary of) how much time you have • • Overcome apathy with hope #Voices4RESULTS The Art and Agency of Storytelling
Stories matter, but where to start? #Voices4RESULTS The Art and Agency of Storytelling
Brainstorming prompts… Story mapping Map out people, places, things that are important to you: find themes, moments, then choose one “Everything changed when…” Zero in on a certain moment in time: Pivotal moments, epiphanies, etc. Think about when the stakes were raised “I’m here today because…” Why are you here in this room today? What is your purpose, driving force? #Voices4RESULTS The Art and Agency of Storytelling
Find your “Nugget of Truth” #Voices4RESULTS The Art and Agency of Storytelling
Don’t forget: A CALL TO ACTION! Storytelling in advocacy should answer: “what do you want me to do about it?” #Voices4RESULTS The Art and Agency of Storytelling
Don’t forget: color and texture Sensory: See, touch, hear, taste Descriptive detail helps retain in memory #Voices4RESULTS The Art and Agency of Storytelling
Stories are sacred Of course you have a story. You’re human. With great power, comes great responsibility. Do not do for others what they can do for themselves. Do your homework, know your audience, 50/50 conversations. “Don’t talk unless you can improve the silence.”- Borges #Voices4RESULTS The Art and Agency of Storytelling
Thank you, all! Visit RESULTS.org sign up for our Action Network Learn more about our Experts on Poverty Twitter storytelling: #ExpertsOnPoverty | #TalkPoverty Contact: Yolanda Gordon | yolanda@lkfoa.org| @autismmom2 Kristy Martino | kmartino@results.org | @kristymartino #Voices4RESULTS The Art and Agency of Storytelling