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THE UNIVERSITY OF GEORGIA INSTITUTE FOR NONPROFIT ORGANIZATIONS

THE UNIVERSITY OF GEORGIA INSTITUTE FOR NONPROFIT ORGANIZATIONS. Service America Project. Our Mission. To improve the leadership and effectiveness of nonprofit organizations . Our Goal. To improve awareness of the nonprofit industry

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THE UNIVERSITY OF GEORGIA INSTITUTE FOR NONPROFIT ORGANIZATIONS

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  1. THE UNIVERSITY OF GEORGIAINSTITUTE FOR NONPROFIT ORGANIZATIONS Service America Project

  2. Our Mission To improve the leadership and effectiveness of nonprofit organizations

  3. Our Goal • To improve awareness of the nonprofit industry • To prepare and empower future leaders in service-related careers • To provide a channel of communication for industry professionals, future leaders, researchers & other interested parties • To build a network for of nonprofit professionals

  4. Outline of Strategic Target

  5. High School Student Focus

  6. High School Class Strategy • Pair one nonprofit specialist (Red Cross, Sierra Club, Humane Society) with MNPO student or professor in a classroom session. • Disseminate literature about the program and about volunteering at specific nonprofit. • Collect card data to continue tracking students as they make their college, career choice. • Create Database to follow-up with students and to keep them informed on MNPO activities and to help them build a relationship with nonprofit of choice. • Motivate visit to campus. • Keep them aware of internship/volunteer opportunities through newsletters • Research possible scholarships from nonprofit foundations (key motivator).

  7. After School Clubs Strategy • Schedule meetings with students in targeted clubs (Environmental Club, etc.) • Collect data card on student interests for database. • Provide connection to nonprofit groups with specific club issue.

  8. Charitable Event Strategy • Have a visible presence at several key local and Atlanta-metropolitan events (set up booth, pass out information, collect data cards) • Invite students to aid in efforts at event.

  9. Undergraduate Focus

  10. Career Fair Focus • Establish booths at career fairs (including business fairs, health field fairs, etc.) • Focus on fairs on other campuses • Follow-up with interested candidates for MNPO program by disseminating contact card. • Work with students to aid in completion of MNPO application

  11. Campus Club Focus • Obtain list of all campus clubs. • Attend meetings of service/cause oriented clubs. • Utilize MNPO club to disseminate information about the program • Reserve space at table outside Tate Student Center • Contact other clubs at other universities

  12. Campus Newspaper • Send press releases to area campus newspapers or media outlets • Provide photos of service-related projects that include MNPO students or professors • Target events that are currently in the media, such as nonprofit get-out-the vote groups: That would build interest about what the program is doing.

  13. Nonprofit Professionals Focus

  14. Newsletter Website • Create Database to disseminate newsletter to career professionals. • Allow nonprofit groups to share space and links on MNPO website.

  15. Charitable Events/Fairs/Seminars • Establish MNPO presence at key charitable events. • Target nonprofit professionals participating in career day fairs. • Hold a one-day seminar.

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