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FBI and New Media

FBI and New Media. Supervisory Special Agent Richard Kolko Chief, FBI National Press Office. Blogs, social networking sites, podcasts, and YouTube have entered the mainstream The public is no longer content to be just consumers of content They are now content providers

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FBI and New Media

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  1. FBI and New Media Supervisory Special Agent Richard Kolko Chief, FBI National Press Office

  2. Blogs, social networking sites, podcasts, and YouTube have entered the mainstream The public is no longer content to be just consumers of content They are now content providers “Think it, write it, publish it.” New Media = New Rules

  3. Usage • 120 million MySpace users • 100 million Facebook users • 2.1 million www.FBI.gov visits per month • 100,000 FBI email alert subscribers • 2 million tips provided to FBI via website

  4. FBI Applications-External Outreach • www.fbi.gov site • RSS (Really Simple Syndication) feeds by topic • Email subscription alerts • Posting edited videos • Podcasts • Second Life – Virtual World Recruiting kiosk • Digital Billboards – Fugitives

  5. FBI & Partners – External Outreach • www.ic3.gov – Internet Crime Complaint Center = 1 million tips • www.lookstoogoodtobetrue.com • Field Office bank robbery websites

  6. FBI Applications – Internal Law Enforcement Outreach • LEO (Law Enforcement Online) • Intelligence Bulletins (IBs) • Intelligence Assessments (IAs) • Targeted law enforcement distribution email lists

  7. Embedded Citizens • Mobile devices mean that people are permanently embedded everywhere… sources for information as well as consumers. • 62% of all Americans are part of a wireless, mobile population that participates in digital activities away from home or work. • Pew, “Info on the Go: Mobile Access to Data and Information”, March 2008.

  8. The New “Webizen” New media tools are forcing communication changes? How to deal with citizen journalists?

  9. New Challenges • Upends status quo • Changes practices • Fear that it threatens civility • Weakens journalistic values about “truth” and objectivity • Allows for “mobocracy” to reign over democracy

  10. YouTube video is posted Web story gets picked by television Others post web responses New videos are created in response How Does News Spread?

  11. Preparing Your Organization • How does this play out in real world circumstances? • Is it changing the way we respond? • Are we “agile” enough as an organization? • How are we using the new media?

  12. New Media is a Tool: Used by Cops and Criminals YouTube: Local police in Maryland seek information about a murder Criminal uses mobile messaging on Net to announce a murder plan in Japan

  13. Getting Your Message Out • A law enforcement communications resource • An opportunity to “correct” bad press before it happens.

  14. Questions?

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