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Greening Events: Beyond the Basics

Greening Events: Beyond the Basics. Ashley Pennington – University of Florida Jacob Cravey – Earth Givers/Neutral Gator. Tips for Success. Set the bar – Carbon Neutral by 2025 / Zero Waste by 2015 Make it easy – Quantity and placement of bins/bags for consumer and cleanup crew

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Greening Events: Beyond the Basics

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  1. Greening Events: Beyond the Basics

    Ashley Pennington – University of Florida Jacob Cravey – Earth Givers/Neutral Gator
  2. Tips for Success Set the bar – Carbon Neutral by 2025 / Zero Waste by 2015 Make it easy – Quantity and placement of bins/bags for consumer and cleanup crew Unique partnerships – Internal and external Remain proactive – Most concession disposables now compostable alternatives, as campus/county composting solution being finalized Self-reflect – What works? What doesn’t?
  3. Game Day Recycling Est. 2006 Fundraiser model Two hour shifts Sponsorship Funding Supplies Outreach Strategic Design Identifying zones & assessing demand Cross campus coordination Grounds – putting out bins /A-frames; waste pickup UAA – post-game cleanup staff training (two bags)
  4. Engaging and Educating Green Games One game a season for different athletics Pre-game tabling – interaction, what’s recyclable Halftime games / prizes Zero waste events Alumni Association, Student Affairs (Family Weekend, Preview) Partnering with research - biodigester
  5. Culture Change Consistency Close gap: 90,000+ fans vs. 20 volunteers Ingratiating concept with tailgaters Publicity and Promotion “Brand” recognition through tabling & t-shirts Press releases and social media Stadium posters
  6. Lessons Learned Perfecting the system Self service stations Placement and frequency Bin Pairing 30,000 lbs. more collected in 2009, first year of paired bins Shifts Not too many, not too long Incentivizing later ones – pay volunteers double for kick-off shift
  7. The Partnership Leaving footprints on the competition, not the environment
  8. The Neutral Gator InitiativeMission:To provide locally generated carbon offsets to the University of Florida that support environmental, economic, and social equity development in the Gainesville community.Established in 2008, the Neutral Gator Initiative was initially created to calculate and offset the carbon emissions from the Gator’s home football season2009 - UF offset first Carbon Neutral Athletics' Program 2010 - UF continues to host Carbon Neutral Athletics' Program
  9. The Vision The Neutral Gator Initiative would: Use Gator athletics as a vehicle to engage fans about ways to lower their environmental impact. Create a deeper relationships within the Gainesville community Provide UF with carbon offsets that are generated locally Set a new bar in collegiate athletics
  10. The Model Elements of success: Willing Athletic Association Show them the benefits Outreach and Fan Engagement Be Creative Local Business Partnerships Choose wisely Community Based Carbon Offsets Support your local community Establish Diverse Community/Campus Relationships Be Inclusive
  11. Growth Beyond Athletics Athletics was the start, the University is the future. Other UF departments that have offset events: 2010 Commencement University Alumni Association The Foundation UF Study Abroad Program
  12. Contact Ashley Pennington, Outreach Coordinator amp1986@ufl.edu www.sustainable.ufl.edu Jacob Cravey, Executive Director jacob@neutralgator.org
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