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Obesity Epidemic. 63% of adults in the US are overweight, with 1/3 considered obese Gallup- Healthways Well-Being Index. Health Risks Associated with Obesity. high blood pressure. osteoarthritis. diabetes. cancer. heart disease. stroke. mental health. depression.
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Obesity Epidemic 63% of adults in the US are overweight, with 1/3 considered obese Gallup-Healthways Well-Being Index
Health Risks Associated with Obesity high blood pressure osteoarthritis diabetes cancer heart disease stroke mental health depression gallbladder disease gout sleep apnea
Most People Try These Nutrition only Nutrition: 25% Problem = No Sustainable Results 90% failure rate after 1 year on aCommercial program Exercise only Exercise: 25% Behavioural Wellbeing : 25% Behaviour Well-being only
What Does Work? Medical Leaders Wellness Leaders
Evaluating a Safe and Effective Program Source: Cleveland Clinic: Choosing a Safe and Effective Weight Loss Program Healthy eating plans that reduce calories but do not forbid specific foods Increase physical activity Include tips on healthy habits with cultural needs in mind Slow and steady weight loss – ½ to 2 pounds per week Teaches positive and healthy behavior change Teaches methods for keeping the weight off Provides methods and coaching to overcome social and lifestyle obstacles Is supervised by trained, experienced and qualified staff
Newtopia World Class Expert Team Dr. Karyn Hood Clinical Psychologist Mary BamfordRegistered Dietitian Natasha Vani Exercise Physiologist Dr. Gilles Lapointe Geneticist Dr. Jean Jacques Dugoua Clinical Pharmacologist Dr. Louis Perusse Geneticist
Newtopia’s Personalized NEWLife Plan NEWLife Assessment NEWLife Plan & Portal Expert Team
What Makes Newtopia Different Nutrition Nutrition: 25% Integrated: Nutrition Exercise Well-being (Behavior) Exercise Exercise: 25% 75 % Behavioural Wellbeing : 25% Behaviour Well-being Personalized: DNA 25 %
What Genes Tell Us: Newtopia Genetics™ • Susceptible to increased body fat (FTO) • Decreased sensitivity to fullness (FTO) • Increased appetite, hunger and food intake (MC4R) • Likely to snack (MC4R) • Decreased satiety (MC4R) • Lower density of D2 receptors – hypo-functioning dopamine reward receptors (D2D2) Behaviour
The Power of NewtopiaGenetics in Action personalized nutrition plan Nutrition Exercise personalized exercise plan 75 % DNA personalized behaviorwell being plan Behaviour Well-being DNA information
Newtopia’s Genetically Tailored Products Unique ID# (5555) Orange Formula (O5555)
Thousands ofSatisfied Clients 80% of participants achieved their weight-loss goal and kept the weight off 6 months later* * Source: 2011 Newtopia Phone Survey
BEFORE AFTER: Debbie R. “I’ve lost 60 lbs lost so far!”
Jill J. - Over 20 lbs. lost - and still COUNTING! BEFORE AFTER
Your Partner in Healthy Weight Loss • Affordable on any budget • Removes the guesswork with a genetically tailored products and plan • Peace of mind with our expert team guiding your patient • Sustainable results with accountability tracking tools & personal coaching support • A program you can feel good about referring to your patients
Little Staff Time Required Step 1: Physician Refers Patient Step 2: Staff Reviews Program, Signs Patient Up and Has Patient Complete Consent Form Step 3: Staff Takes DNA sample through pre-addressed and supplied sample kits Newtopia takes care of the rest and reports back on your patients progress!
Healthy Weight = Appropriate Program Average patient spends $1500 on Newtopia program
Practice Investment and Return Initial investment of $750 includes genetic tests, marketing material, training material AND 2 free NewLife programs Practice maintains 30% of all revenue and the average patient spends $1500
NewtopiaMDTraining and Marketing Support 2. 3. BUSINESS DEVELOPMENT 1. Training MARKETING • One on one training sessions with Newtopiateam • No cost program participation for champion and physician • 24 x 7 access to NewtopiaMD video modules • 30 Day Trial Referral Program • In-Practice Marketing Materials Provided (brochures, countercards, video, posters) • NewtopiaMD Business Development courses • National and regional PR campaign • Regional co-op marketing campaign (launches Q12012 based on placements) • Free physician finder on NewtopiaMD.com website • Direct response campaign Q22012
Practice Opportunity Summary Little required of you or your staff Easy to Implement National and local PR effort, free physician locator on newtopiamd.com, in-practice marketing materials, business development support Marketing Support Affordable 1x, $750 set up fee Passive Income Builder 30% of revenue goes back to practice