Haris Kamal World Wide Retail Exchange

1. Haris KamalWorld Wide Retail Exchange

2. BISG Agenda • WWRE Overview • Global Data Synchronization Network- • Overview of network components • Data pools • Global Registry – GS1 • Global Standards Management Process • EAN.UCC –Global Commerce Intiative ( GCI) • How data flows from to trading partners ( meeting Trading Partner Requirements) • Best buy • Wal Mart and Others • WWRE differentiators • One point of connectivity to all your Trading Partners ( most efficient solution) • Ability to trade relationship dependent data e.g. Best buy specific • Media Industry support ( vertical specific attributes ) • Services – inclusive of WWRE membership – Consulting, industry verticals, product advisory groups, Best practice sharing forums • Connectivity to Global catalogs ( France, UK, Belgium, etc..) • PIM- Product Information Management – Alliance’s • Experience in the Book industry

3. WWRE was built to address pain points The WWRE was created by the world’s leading retailers to reduce costs in our industry for both Buyers and Sellers - And ultimately the end consumer • Founded in 2000 by 17 Global retailers • Neutral and open to all participants, retailer or supplier • Members from food, drug, GM, textile and electronics verticals • Owned and managed by Retail Members • Not-for-profit, not for loss • Focused on improving collaboration between trading partners Seller Seller Seller Seller Seller Buyer Buyer Buyer Buyer Buyer

4. WWRE Members to date 45% Americas 45% Europe 10% Asia/Pac • Ahold • Albertson’s, Inc. • Auchan Groupe • Best Buy • Boots Company • C&A • Campbell Soup Co. • Casino • Comercial Mexicana • Co-op Schweiz • Coop Italia • Cora • CVS Corp. • Dairy Farm • Dansk Supermarked • Delhaize Group • Dixons • Edeka • El Corte Ingles SA • Galeries Lafayette • Gap Inc. • Giant Eagle • GlaxoSmithKline • H E Butt Grocery • Hornbach • Hy-Vee Stores • Izumiya • JCPenney • John Lewis • Jusco (Now Aeon) • Kesko • Kingfisher • Kmart • Laurus • Longs Drug Stores • Lotte • Makro • Markant • Marks & Spencer • Meijer • Otto Versand • Publix • Radio Shack • REWE • Rite Aid Corp • Safeway (US) • Safeway plc (UK) • SCA Hygiene • Schering Plough • Schlecker • Seibu • ShopKo • Sobeys • Supervalu Inc. • Target • Tesco • Tengelmann Group • Toys R Us • Wakefern • Walgreens Co. • Wegmans Food Markets • Winn-Dixie • Wooltru (ZA) • Woolworths Ltd. (Aus.) • Wyeth Consumer Healthcare

5. Growth In WWRE adoption through 200435 Retailers (bolded) & 200+ Suppliers and growing Accumed Advanced Medical Optics Advanced Sales Group Aeon Akorn Albertsons Alco Industries Aleede Grace Alleghany Pharmacal Corp. Allegro Mfg Co American Plastic Toys Amide Pharmaceutical, Inc. Amity Hosiery Andrx Pharmaceuticals Apothecary Products Aquarias Auchan Bayer Bayer Crop Science BD Consumer EHS Beiersdorf Inc Berwick Best Buy Best Sweet Beta Dermaceuticals Biolife Blairex Labs Boehringer Ingelheim BSN-Jobst BSN-Jobst \Buxton Co California Innovations Campbell’s Soup Co. Caraco Pharmaceutical Labs CarboLite Caselogic Inc Casino Cedar Creek Chase Products Chattem, Inc Classic Pharmaceuticals Cleo Inc Coby Electronic Corp. Columbia/Tristar Pictures Continental Fragrances Ltd Convergent Labs Coop Coop Italia Coty CVS Pharmacy Dairy Farm International Dana Classic Fragrances Dansk Supermarked Delhaize Dena Corp. Dental Concepts Dentek Oral Care Dey Labs Dickinson Brands, Inc. Disney/Buena Vista (pending) . Fouegera Co. El Corte Ingles S.A. Enger-Kress Co. Entertainment Eon Laboratories Et Browne Et Browne Field Containers Fing'r Fox Franzus Galerie Au Chocolat Gayla Industries Gel Spice Company Gemmy Industries Corp George Melhado Co. EGlaxoSmithKline Glj,Llc Goen Group Goen Technologies Gray And Company Hannas Candle Co. Hartman Conoco Hartz Mountain Company Health And Nutrition Systems Health Care Direct Hi-Tech Pharmaceutical Hot Head HP Implus Foot Care Insight Pharmaceuticals Ivy Corporation Izumiya J. Strickland J.C. Penney Jelly Belly Jelly Kids Vitamins Jelly Kids Vitamins Jenkins Foods Kayser Roth Kaz, Inc. Kesa Kesko Corporation Kingfisher Kiss Products Leiner Health Products, Llc Liberty Medical Liberty Orchards, Inc. Lotte Lumiscope Company Makro Asia Mark Anthony Cosmetics Marks & Spencer Maxell Tape Mayfair Sales Inc Media Solutions Services Medline Industries Inc Memorex Metabolife MGM MicroSofft Millenium (was Seibu) Mitsubishi Electronics Modular Thermal Tech. Motomco Mueller Sports Inc. Mutual Pharamceutical Inc. Naterra International National Candy Natrol Natural White Nature's Way Products Inc Navajo Mfg. Company Necco New Bright Ind.Lc New World Pasta Northern Grp/Aladdin Fragrances Nutrition & Fitness Img Nymox Corporation Ocusoft Old Heidelberg Ent, Inc Ontel Products Corp Paper Magic Group Panasonic Paramount Penley Corp Penta Beauty Care Person & Covey Pfizer Playtex Prasco Laboratories Pressman Toy Corp Prestige Cosmetics Product Quest Inc Publications Int'l Purdue Frederick Company Puronyx Queen Helene Radio Shack Corporation Ranir / Dcp Corporation Redex Industries Inc Regent Labs Revlon Rewe Rising Pharmaceuticals Inc Roaring Spring Paper Products Rockline Industries Royal Ahold Safeway US Sage Products Samsung Samy Salon Systems Sauflon Pharmaceutical, Inc. SCA Hygiene Products A Sony Schering Plough School Zone Publishing Co. Seaband International Seibu Senario Llc Sentinel Consumer Products, Inc Shopko Stores, Inc. Solo Cup Company Orange Glo Italia Sovereign Sales Spectrum Brands Spenco Medical Corporation Spenco Medical Corporation Stephan Company Summers Labs Super-Max Corporation SuperValu, Inc. Supply Plus Tactica International Inc Team Products International Team Technologies Tesco Teva Pharmaceuticals Usa Tew Nutriceuticals Inc The Beistle Company Top Value Toshiba Uav Corp Union Wadding Co United Research Labs Universal Upsher-Smith Labs Van Der Hagen Enterprises Vi-Jon Laboratories W E Bassett Co Walgreen Waterpik Technologies Wd-40 Company Welchs Wells Hosiery Mills Woodward Laboratories Inc Worldwide Dreams Wyeth Consumer Healthcare Zebra Pen Corp

6. WWRE Solution Suite Sourcing & Collaborative Procurement Supply Chain • ROI Modeling • Strategy & Services to implement • Integration • Help/Support • Training • Web Meetings • Unique WWRE Member Networking Events eAuctions Collaborative Planner & Promo Portal Global Data Pool WorldSYNC DX Collaborative Sourcing Trading Partner On-boarding (Accreditation) Supply Chain Visibility Asian Sourcing Program Global Trade Management WorldSYNC Partner Program eRFx WorldSOURCE Services

7. WWRE Suite WWRE’s Data Sync Platform, WorldSYNC is our most strategic retailer focus • WorldSYNC Data Exchange (Wdx) Catalog & Data Synchronization Hubfor dynamic data synchronization with all your trading partners • Services to onboard you and your suppliers • Retailer implementation • Supplier outreach campaign management • Supplier accreditation • Trusted advisor and representative in data & EPC standards, implementation and integration

8. Global Data Synchronization Network • Overview of network components • Standards Bodies – GCI, EAN.UCC • Standards Process – GSMP – Global Standards Management Process • Data pools – Source and Recipient • The role of the Global Registry ( GS1) • Industry participants – UCCnet, WWRE, Transora

9. Sync Sync Sync Sync Engine Engine Engine Engine WWRE Secure WWRE Secure Hosted Catalog Hosted Catalog EAN.UCC EAN.UCC Standard Data Model Standard Data Model Single Entry Point for GDS Retailer Supplier / Manufacturer Global Registry Local Country Catalogs Connectivity w/ Backend Systems Connectivity w/ Backend Systems INTEGRATION B2B INTEGRATION B2B INTEGRATION WWRE WorldSYNC Data Pool Professional Services WWRE’s interconnectivity with GS1, Data Pools, Country Catalogs and its global partner network; makes WWRE an end-to-end data synch solution.

10. Data Synchronization Overview‘101’ Step 1- Prepare & Aggregate - A supplier must prepare the item data. This includes aggregation of data to meet data attribute requirements, formatting of data to meet industry standards, and ensuring it will pass validation rules Step 2 – Publish Item data to their source data pool (WWRE) – A supplier may publish data to the WWRE in one of two ways, spreadsheets or XML. ( Industry standard EAN.UCC XML is supported) Step 3 – Register Item data – The supplier’s data pool must register base item information ( 8 attributes) with the EAN.UCC Global registry. The registry will validate that the items are registered and unique. Step 4 – Through the use of their recipient data pool (WWRE) a Retailer/Distributor interrogates the EAN.UCC Global registryto do a “411:” on where supplier data is located. The Global registry points to where in the network the data resides. Step 5 – Data Exchange – A connection between a suppliers source data pool (WWRE & Others) and a Retailer/Distributors recipient data pool (WWRE) is established. Data and messaging is exchanged between data pools. Step 6 – Data flow to Retailer/Distributor – Retailer/Distributors are able to pull data into their back end systems (EAN.UCC XML)

11. WWRE Differentiators • Greatest Global coverage to trading partners • Connectivity to WWRE Members • All Retailers participating in the GDSN • Connectivity to 12 Local Catalog Providers worldwide • Ability to trade relationship dependent data • Support for complex pricing – Pricing message • Support for the Entertainment/Electronics industry • Data Quality Services – Built in to WWRE implementation methodology – (Partnering with UDEX and ACNeilson)

12. WWRE Differentiators • Services – inclusive of WWRE membership – • Consulting • Project Management – Between retail implementation team and Sony • GTIN allocation • XML connectivity – Technical support • Industry verticals • Product advisory groups • Best practice sharing forums • “On Ramp” for XML connectivity • Partnered with the leading PIM providers in the industry

13. WWRE Offering – GDSN… OUT OF NETWORK IN NETWORK Retailer “Local Catalog Providers” GS1 Global Registry WalMart UCCnet “LCP” Retailer Kroger Transora “LCP” Retailer Other “Data Pools” Retailer “LCP” Retailer • One-to-one connection between players • Data push • Basic XML connection • Varying levels of data supported • Some country specific information • No relationship dependent data • Country language support • Interoperable data pools • Pub/Sub syndication • Standard XML messages • Standard item attributes (GDD) • No country specific information • No Relationship dependent data • One language only

14. …and key retailer members Retailer “Local Catalog Providers” GS1 Global Registry Retailer “Data Pool” “LCP” Retailer Retailer “Data Pool” “LCP” Retailer “Data Pool” Auchan Retailer Casino “LCP” Ahold Retailer El Corte Walgreens CVS Safeway Coop Italia Delhaize Tesco OUT OF NETWORK IN NETWORK “Extra Network” WWRE Members • Pub/Sub syndication • Standard XML messages • Multiple languages from asingle global instance • Single or multiple instance PIMor ERP integration • Comprehensive data requirements support: • Item attribute • Local data needs • RDD

15. Retailer activity at WWRE

16. WIM Implementation Methodology

17. WIM Implementation Program • Implementation time frame = approximately 12 weeks (estimation) • More time is required for machine to machine integration • WWRE provides: • 1-Day Orientation Meeting • Readiness Assessment • Functional Map Analysis • WIM Implementation Welcome Kit • Detailed Implementation Guide • Data Quality Guidelines • Validation Checklist, etc. • Application Support for Publication and Subscription • Training • 24-Hour Help Desk Support

18. Phase 1-5 Implementation Overview Analyze / Manage / Expand Get Started Prepare Execute Go Live 5 4 3 2 1 • Receive WIM Implementation Welcome Kit • Readiness Assessment • Integration Assessment • ROI Assessment • Data Model Assessment • Team Organization • GLN registration • GTIN readiness • Receive WIM Implementation Welcome Kit • Readiness Assessment • Integration Assessment • ROI Assessment • Data Model Assessment • Team Organization • GLN registration • GTIN readiness • Implement transport solution • Network and database configuration • Transport solution and XML training • Technical data mapping • Develop legacy system integration • Manage internal security requirements • Complete Training • Validation with trading partner • Configuration for production • Data validation and User Acceptance • Go Live by Executive Sponsor and final communication • Complete Network and Application Performance Test • Performance and success metrics • Executive sponsor review • Case Study preparation / Commercial activities • Request for enhancements • Rollout: Trading Partners, Categories, Users • WWRE Orientation Session • Functional Mapping • Trading partner (s) selection • Select connectivity option • Identify workflow scenario and users • Launch project planning sessions • Finalize System design and architecture • Capital purchase of hardware and software • WWRE Savings Calculation • Case Study or Best Practice Document • Trading partner identified • Final team identified • WIM Implementation Project Plan • Final functional map analysis • B2B Integration Solution selected • Success Metrics identified • WWRE Statement of Work • Supplier Initial Load Complete • Secure Connectivity Test-Production • Retailer/Distributor Data Validation Test #2-Production • Finalize user training • Users registered with successful login completed • Item Download-Production • Output file for legacy system • Executive Sponsor Go Live • WIM Integration System Design Document • Hardware/Network Environment Established • Integration Solution Installation • Integration Solution training complete • Connectivity Test-Mock • Item Download Test - Mock • Retailer/Distributor Accreditation • Retailer/Distributor Data Validation Test #1-Mock • Organize preliminary team • Complete WIM Readiness Assessment • Schedule Orientation Session • Complete preliminary functional mapping • Complete Trading Partner Requirements Document • Member workflow diagram • Complete WIM B2B Integration Checklist Exit Criteria Exit Criteria

19. WIM 3.0 GDSN Message Standards Supplier Messages • Catalog Item Notification (CIN) • Core of Item Data • Catalog Item Link (CIL) • Message Communicating Packaging Hierarchy • Catalog Item Publication (CIP) • Publication message transmitting message to Retailer/Distributor WWRE Message • Register Catalog Item Registry (RCIR) • Message sent to Global Registry to register item (optional) Retailer/Distributor/ Messages • Catalog Item Subscription (CIS) • Subscription message to receive item information • Catalog Item Confirmation (CIC) • Message communicating indicating further action on a catalog item (Accept, Reject, etc.)

20. WWRE OnRamp

21. Solution Overview:Connectivity to backend applications • Adapters– Pre-developed program that allows for rapid and robust integration to backend office applications • Enterprise Resource Planning (ERP) – Native support for leading ERP including Baan, J.D. Edwards, Oracle, PeopleSoft, SAP R/3, and Siebel. • Databases – Built-in JDBC database adapter to connect to Oracle, Informix, Sybase, DB2, and other JDBC compliant databases. • Messaging Middleware - Connectivity to EJB, MQSeries, MSMQ, JMS, etc. • Adapter Development Kit (ADK)– Provides a consistent framework to develop a robust custom adapter (e.g. home-grown applications). NOTE: Not all integration software partners provide the features/function mentioned above.

22. Solution Overview: Secure and Reliable Data Transport • HTTP/S • An industry standard protocol to exchange data securely over the Internet • AS2 (optional) • An industry standard protocol to exchange data reliably using receipt of data, MDN (message delivery notification) • Allows sending and receiving any type of data • Large file transport protocol for Collaborative Planner • A HTTP/S based transfer method tested for transferring files up to 100 MB in size. NOTE: Not all integration software partners provide the features/function mentioned above.

23. Publishing industry experience • Dilicom • French catalog provider for the publishing industry • Support for attributes unique to the publishing industry • Support for the volume of references required • Solution must support the volume of updates, adds, changes, etc.. • Only data pool working with the entertainment and publishing industry • Music Industry • Movie industry • Book industry

24. Summary - Review of critical requirements for Data Sync • The Greatest Coverage – to access all your trading partners, globally? • WWRE links you domestically and globally, and is certified point of entry to GDSN • Leading Data Quality Services – to eliminate data integrity driven waste • WWRE DQ Program – only one of its kind, globally – ensuring that data is accurate, complete and clean • Fast Onboarding & Enablement to the global data sync network • Lowest cost education and enablement programs that result in swift data sync readiness • Your voice in the standards creation process • WWRE operates several vertical industry working groups and is an official part of global standards creation – enabling suppliers to shape standards creation and get to grips with how to use standards • Experience & Functionality • WWRE’s platform can enable basic data sync and advanced data sync (e.g. price & promo) • WWRE implementation process is global, world class and includes ROI services tailored to you • Connectivity and compatibility with your internal data management systems • WWRE can support your connection to the catalog and data sync network and has ensured compatibility with the highest number of systems used by retailers and manufactures to prepare data for synchronization

25. Wrap up • Thank You • Question/ Answer