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Slides from a presentation on 11/6/09 at ASAE's social media workshop by Maddie Grant, Lindy Dreyer and Jamie Notter.
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How Social Media Changes The Way We Work What Social Media Means for the Way We Work Maddie Grant, CAE @maddiegrant [email_address] Lindy Dreyer @lindydreyer [email_address] Jamie Notter @jamienotter [email_address]
social media changes the way we work <ul><li>individual behaviors </li></ul>internal processes organizational structure/culture social media changes the way we work <ul><li>individual behaviors </li></ul>internal processes organizational structure/culture
Two Approaches <ul><ul><li>Centralized: A single department responsible for posting, monitoring, reporting, coordinating responses from official spokespeople. </li></ul></ul><ul><ul><li>Decentralized: Interdepartmental cooperation for posting, monitoring, reporting, coordinating responses from multiple official and unofficial spokespersons. </li></ul></ul> Two Approaches <ul><ul><li>Centralized: A single department responsible for posting, monitoring, reporting, coordinating responses from official spokespeople. </li></ul></ul><ul><ul><li>Decentralized: Interdepartmental cooperation for posting, monitoring, reporting, coordinating responses from multiple official and unofficial spokespersons. </li></ul></ul>
Control Advocacy Education Membership Social Media Team Control Advocacy Education Membership Social Media Team
Clarity Advocacy Education Membership Social Media Team Clarity Advocacy Education Membership Social Media Team
What Social Media Means for the Way We Work Maddie Grant, CAE @maddiegrant [email_address] Lindy Dreyer @lindydreyer [email_address] Jamie Notter @jamienotter [email_address] What Social Media Means for the Way We Work Maddie Grant, CAE @maddiegrant [email_address] Lindy Dreyer @lindydreyer [email_address] Jamie Notter @jamienotter [email_address]