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Social Media: How Do I Sensibly Use LinkedIn? ILTA User Support Peer Group - June 7, 2012. Natalie Alesi @ legalerswelcome #ILTAUSS. Define your goal(s) : Improve customer engagement Network with peers and colleagues Keep up-to-date Monitor the competition Job market
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Social Media: How Do I Sensibly Use LinkedIn? ILTA User Support Peer Group - June 7, 2012 Natalie Alesi @legalerswelcome#ILTAUSS
Define your goal(s): • Improve customer engagement • Network with peers and colleagues • Keep up-to-date • Monitor the competition • Job market • Establish Industry Expertise • Research & Learning
#ILTAUSS How Do I Sensibly Use Linked? 1. The Basics
#ILTAUSS How Do I Sensibly Use Linked? 2. Updates
#ILTAUSS How Do I Sensibly Use Linked? 3. Connections
#ILTAUSS How Do I Sensibly Use Linked? 4. Social Connector
#ILTAUSS How Do I Sensibly Use Linked? 5. Groups
LinkedIn Groups • Join relevant groups relating to your practice area or university alumni groups • Monitor the discussions and get a feel for the group’s conversation style • Join discussions when appropriate and add something of value. Ask and answer questions • Mention your practice area when relevant • Add connections you interact with in groups and take the conversation offline when appropriate. Did you know? LinkedIn now offers a Group Statistics dashboard.
#ILTAUSS How Do I Sensibly Use LinkedIn? 6. Answers & LinkedIn Today
#ILTAUSS How Do I Sensibly Use LinkedIn? 6. Applications
LinkedIn Applications for Legal • JD Supra’s Legal Updates • Events • SlideShare • Publications • Wordpress • Answers • TripIt • Reading List by Amazon • Polls
#ILTAUSS How Do I Sensibly Use LinkedIn? 7. Events & Polls
#ILTAUSS How Do I Sensibly Use LinkedIn? 8. The Linkedin App
Scenario 1: Bob decides to join LinkedIn and obtains a new matter through a LinkedIn Group where he regularly joins discussions and answers questions. Bob practices in IP and after answering a question in a related group, he was hired.
Scenario 1: Bob decides to join LinkedIn and obtains a new matter through a LinkedIn Group where he regularly joins discussions and answers questions. Bob practices in IP and after answering a question in a related group, he was hired.
Scenario 1: Bob decides to join LinkedIn and obtains a new matter through a LinkedIn Group where he regularly joins discussions and answers questions. Bob practices in IP and after answering a question in a related group, he was hired.
#ILTAUSS How Do I Sensibly Use LinkedIn? 9. Final notes
Did you know there is a Tweetchat for legal? #legalchat Fridays 11 am ET legalchatinfo.wordpress.com
Natalie AlesiConnect with me! @legalerswelcomewww.legalerswelcome.com Linkedin.com/in/nataliealesiFacebook.com/legalerswelcomeGplus.to/nataliehuhaPinterest.com/legalerswelcomeLegalitprofesionals.com/natalie-huhanataliebethalesi@gmail.com