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VENUS SUMMER SCHOOL Dag 2 Social Software in Business

VENUS SUMMER SCHOOL Dag 2 Social Software in Business. Agenda of the day. 9:30 – 10:00 : Local Introduction: Local introduction to the use of social software in Business. 10.00 – 10.45 : Explanation on tools

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VENUS SUMMER SCHOOL Dag 2 Social Software in Business

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  1. VENUS SUMMER SCHOOL Dag 2 Social Software in Business

  2. Agenda of the day • 9:30 – 10:00: Local Introduction: Local introduction to the use of social software in Business. • 10.00 – 10.45: Explanation on tools • 10.45-12.30: Practice on toolsParticipants are given an assignment to practice and discuss upon social software in business.The social software tools are practiced shortly so participants get acquainted with them. • 12:30-13:30: Lunch • 13.30 – 14:00: Introduction of all European Sites: All European sites greet each other via videoconference. • 14.00 – 15.15: Lecture by Dr. Yael Ravin of IBM: Dr. Y. Ravin shares her view on the use of social software. Her lecture is broadcast through videoconference to all European sites. After a 45 minutes lecture through videoconference, participants can freely ask questions for another 30 minutes. • 15:15 -15:30: Local round-up of experiences

  3. Wat is Social Software? “ Social software enables online interaction, facilitates virtual relations and creates virtual environments where people can collaborate or create virtual communities. “

  4. Kenmerken? • Low-barrier (cost, skill, effort) • Easy-to-use • Interactive • Conversational • Reader as creator • Immediate • Attractive • Remixable

  5. Binnen het bedrijfsleven? “ The use of emergent social software platforms within companies, or between companies and their partners or customers “ Andrew Mcaffe

  6. Bottom-up Transparantie Van hiërarchie naar Horizontaal Simpel, flexibel van Centraal naar Open

  7. “ Hoe kan Social Software de interne werking van uw bedrijf optimaliseren? “

  8. Verandering van Werkplaats Any Time, Any place

  9. Van individu naar Team Samenwerken, Samen kennis delen

  10. Collective Knowledge <-> Braindrain

  11. Social Software geeft mensen de mogelijkheid om over afstand samen te werken, met collega’s, andere bedrijven en buitenlandse partners

  12. Collaborative Writing: WIKI, Google Docs • Online Project Management: Basecamp • Communication Platform: Project Weblog • Sharing: Social Bookmarking, Media Sharing • => RSS-Feed to gather all information

  13. Voorbeelden “De Verenigde Naties gaan experimenteren met wiki-technologie om de efficiëntie van hun diensten en de communicatie tussen de VN- kantoren in 80 verschillende landen te verbeteren. De VN volgen daarmee een van de snelst groeiende trends in de wereld van bedrijven en overheidsorganisaties, zo schrijft het Amerikaanse Newsweek “ KNACK

  14. Over 1 million people and small businesses. Freelancers, designers, lawyers, publishers, teachers, manufacturers, charities, and more.

  15. Topmensen uit het Belgische bedrijfsleven gunnen u een dagelijkse blik achter de schermen van hun drukke leven.

  16. Vroeger op the desktop Nu online

  17. Social Software en Marketing Social Software gives you the opprtunity to build-up a Network Linkedin Blogging Facebook Myspace

  18. Nieuwe media Trends

  19. YouTube Visitors Watch 100 Million Videos a Day

  20. Er zijn meer dan 106 miljoen gebruikers op MYSPACE

  21. Er wordt geschat dat meer dan 40 exabite aan NIEUWE INFORMATIE globaal zal worden aangemaakt in 1 jaar.

  22. The Artist is YOU

  23. Social Software gives you the opportunity to INTERACT with the new Consumer

  24. De consument Wordt mede- producent

  25. Mensen vertrouwen Mensen

  26. De consument wordt mede verkoper

  27. EBAY, RATING

  28. Marketeers moeten 'conversation architects' worden

  29. Gebruiker wordt centraal (klanten, werknemers, partners) • Nieuwe User Interface (nieuwe vorm van met elkaar omgaan, meer sociaal, inetractief, bottom up • Free your data (resources) web-based • Meer gebruikers verhoogd de kwaliteit

  30. Thank you bieke.schreurs@europace.be www.venus-seminars.net www.europace.org

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