Incoming Future of Cloud Telephony in India - Sarv.com

1.   4 Email Marketing Steps That Beginners Must   know to Accelerate Their Sales    I should concentrate on more important things rather than be wasting my time and             resources. I need more ​email marketing strategies​. Is this sounds like you? If yes then it would be safe to bet that you’re a beginner and have just started your business and                 don’t want anything to spoil your marketing steps and for you, it’s correct! Why would             you give any chance to any stuff ruined your hard work?                                                                                          There is no doubt that ​Email marketing is an old and very effective marketing technique not to only grow your sales but to grow your business and enhance your brand image.                   So there are some points which you should be very careful about while introducing email                 marketing in your marketing channel.      1. Grow Your Email List    The first and foremost part of email marketing is your subscriber’s list, after all, no               subscribers no email list, right! To accelerate your email marketing strategy all you have             to do very first is to maintain an up to date database of your subscribers. Growing your                       email list actually contains three major steps.                                                                                                       

2.   # Make An Easy Opt­In    Always make your approach very easy for people to become your subscribers. So,             always try to ​make your subscriber opt­in an easy approach your subscriber. Use your homepage or any place where you can find good no. of subscribers and try to take some                 of their personal information as well so that you can apply some sort of personalization                 to your emails. But don’t go crazy about taking information as too long subscription form                 can even freak out people.                                                                                                # Be Truthful To Your Customers    Growing your email list not only mean to gather as more subscriber as you can, even                 though you have to lie before your subscriber. It’s completely wrong and never tries this               and I repeat never do this or it will spoil you whole branding you have done till date.    So, always provide a clear information to your customers that why you’re taking their               information and what they will get in return.    # Subscribers Segmentation    It is an important part of growing your email list as this will help you in segmenting your                   subscribers and though you can segment their needs and at last will always provide             them an exact information what they actually need.                                                                                 

3.   So, start grouping up your customers according to their needs, their past purchase , their             profession, etc. and follow these three small steps and start growing your email list             before  you can move ahead in this marketing channel    2. Establish Your Marketing Emails                                        Before sending any email put yourself in       the shoes of your customers, and answer         yourself is this email will really liked by       them or not. Send one or two irrelevant         content to your subscribers and you’ll       start finding     unsubscribed. So one or two mistakes     and you are all done with your brand         image. There are some points which you       should keep in       establishing your marketing email.    # Send A Welcome       Subscription Confirmation    Welcome Email is a very important part         when we talk about marketing emails. On         one side your welcome email will help                                                                         getting yourself       your               mind   while   Email   Akka                             you in giving your customer a personal assistance and let them feel how important they               are for you. On the other side, this will help you in informing your customer that they are                     going to attach to you.    # Design A Brand Fitting Email    Once you’re confirmed that the person who you are going to send your email has given               you the permission for the same start sending them stuff they expected from you.     Never forget that your subscriber is not waiting for your email and your email is not the               only email in his inbox , so try to make your email stand out of the whole garbage of                     emails by delivering good content, attractive images and compelling subject lines.                                                                     

4.   # Make Your Email Scannable    As I have already said you that never think that           your subscriber is sitting just to check your       email. You have only 5 seconds for you to           appeal your customers, very less time isn’t it.     So, make your email scannable either by using         compelling pictures or by providing less but       effective words.    These two terms are really very important and         will give your email a strong base. So, after           you’re done with your hard work you’ve done in         your email campaign never resist yourself from       testing your email because you don’t know on       which device your email is going to be opened. Optimize it and check if your CTA is                 clear or not if your page indentation is correct or not and if you’re facing any difficulties in                 reading out your emails in different devices, try to sort it out.    3. Check out The Email Marketing Laws    Before clicking the Send button and throwing your campaign, go through all the email             laws and check out if you’re violating any even by mistake. You can check ​Can­Spam Act for check the thread of all the email laws. Be sure, that whom you’re sending email is                   has given you their permission, you’re not making any false commitment and serving               any irrelevant stuff.    Give your subscriber a clear option to unsubscribe you at any point of time because it is               good to get unsubscribed rather than get reported as a spam.    4. Measuring your Email response    Last but not the least, measuring your email response, a part of email marketing which               will help you increasing your reputation day by day. Maintain a complete data of how             many emails of yours get to deliver, how many of them get opened and how many                 unsubscription you’ve faced. This will not only help you in improving your email from the             next time but also will guide the dropping point of strategy.                                                                                                                                                                                                                                                                                                   

5.     So, If you’re small business owner and trying hard to get a good result from email               marketing follow these four steps and help yourself getting blunder of sales opportunities               through this amazing marketing strategy.    Sarv is one of the leading web marketing and enterprise hosting  solution providers for all size of businesses. We offer 24*7  friendly customer support. To know more here:­    SARV.COM