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Self-analysis & elevator pitch for young tourism entrepreneurs. VOTTS-module written by Veluwe Tourist Board. CONTENT: - Learning objectives - About selfanalysis - Tips for an effective elevatorpitch - Interactive methods - Test your knowledge Evaluation EXTRA: teamroles test.
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Self-analysis & elevator pitch for young tourism entrepreneurs VOTTS-module written by Veluwe Tourist Board
CONTENT: • - Learning objectives • - About selfanalysis • - Tips for an effective elevatorpitch • - Interactive methods • - Test your knowledge • Evaluation • EXTRA: teamroles test
LEARNING OBJECTIVES: • Understand the importance of a self-analysis • Broadly define the functionality of a self-analysis • Conduct an self-analysis for colleagues/friends, etc • Understand the importance of an elevator pitch • Always perform an elevator pitch when the opportunity arises
ABOUT SELF-ANALYSIS • Knowing what you like and don’t like and how you react can help you determine which occupations and work situations could be a better fit for you • Personalitytest gives you these insights, e.g. • Let the students find and do an on-line and free personalitytest (e.g. http://www.humanmetrics.com) • and discuss the results
TIPS FOR AN EFFECTIVE ELEVATORPITCH • Know what you're trying to achieve • Know your target • 3. It's not about you • 4. Keep it real • 5. Be specific • 6. Preparation is key • 7. Solve a problem • 8. Let your passion show • 9. Practice • 10. Keep it short
INTERACTIVE METHODS • Activity 1 identify individual roles • Activity 2 Team Roles Test • Activity 3 Elevator Pitch
TEST YOUR KNOWLEDGE “what have you learned” EVALUATION “testing the quality of the module by the students” AND AN EXTRA TEAMROLES TEST
Social Media for Tourism Entrepreneurs VOTTS-module written by Veluwe Tourist Board
“Our head of social media is the customer” • CONTENT: • - Learningobjectives • Aboutsocial media • - Interactivemethods • - Test yourkwowledge • Evaluation
LEARNING OBJECTIVES: • Understand the differences between traditional • and social media marketing • Define the functionality of LinkedIn, Facebook • and Twitter • Identify the target demographics of these platforms • Understand the importance of monitoring and responding • Understandhowsocial media tools influence the • distribution of the message • Explainhow different organisationsusesocialnetworks, • e.g. journalists
ABOUT SOCIAL MEDIA • Functions(presence-relationships-conversations-reputation-sharing-communities-identify yourself) • Lifecycle(visitors, novices, insiders, leaders, leavers) • Number of users • Mobile + social = connected • Howcompaniescanusesocial media • Plan-connect- givemeaning-experience-control
INTERACTIVE METHODS • - Create your own linkedin-profile (with carreer, education, relevant experiences and skills)
TEST YOUR KNOWLEDGE “what have youlearned” EVALUATION “testing the quality of the module by the students”