FDOT DISTRICT 2 2004 Commuter Choices Summit

1. FDOT DISTRICT 22004 Commuter Choices Summit December 10, 2004

2. The BIG Picture District 2 Home to: • 3 Urban Areas • 2 Commercial Airports • 2 Seaports • 15 Community Airports • 3 Urban Transit Systems • 18 Community Transportation Systems • 2 TMA’s • 1 People Mover • 1 New Rail Start

3. Overview of Organizations Involved in Commuter Choice in District 2 • Regional or Local Commuter Assistance Programs (CAPs) • MCAP – First Coast Metropolitan Planning Organization (FCMPO) • Transportation Management Organizations (TMOs) • Better Baymeadows, Inc. (Baymeadows Road corridor) • Downtown Vision, Inc. (Downtown Jacksonville) • Partnerships • Big Bend Transit, Inc. – Tallahassee – Select Commuter Routes • Suwannee Valley Transit Authority – Select Commuter Routes • Ride Solution, Inc. – Palatka – Select Commuter Routes • Gainesville RTS – Marketing

4. Objectives During the Past Year in District 2 • Drive home a point: Business is changing… so are we. • Greater accountability in documenting statistical results/performance. • Refocus on areas where most significant congestion occurs. • Evolve the MCAP program to be a more proactive regional effort. PLAN – DO – CHECK - ACT

5. Key Products and Services Offered During the Past Year in District 2 • Current Commuter Choice products and services by organization • FCMPO – Rideshare matching using BASCAP program as furnished by the Department; create regional awareness for alternative commuting. • Better Baymeadows – Community/corridor awareness for alternative commuting; forum for discussing transportation development/traffic impact. • Downtown Vision – Downtown CBD/parking management; promote JTA mass transit. • Big Bend – Rideshare matching, commuter vanpooling, shuttle operations (Madison Co. and Taylor Co. to Tallahassee and return) • Suwannee Valley – Commuter operations (between Live Oak and Lake City) • Ride Solution – Commuter vanpooling, shuttle operations (Between Putnam Co. and Gainesville) • Gainesville RTS - Marketing PLAN – DO – CHECK - ACT

6. Commuter Assistance Funding Pie Intercity Commuter Route Rideshare Matching/Carpool TMA Support Marketing 172 K 115 K 60 K 70 K TOTAL 417 K

7. Implementation Efforts During the Past Year in District 2 • Active Efforts • Marketing – Gainesville • Focused on student population to improve transit options for commuting. • Reduce parking demands at UF campus. • Reduce vehicle congestion along corridors feeding UF campus. • New Tactics • Focus marketing dollars on corridors experiencing poor LOS • Redefine the funding pie • Pool funds to better achieve objectives. • Identify areas of greatest congestion. PLAN – DO – CHECK - ACT

8. Key Accomplishments During the Past Year • Changes in awareness • DVI (TMA) related work demonstrated to employers inherent cost savings for alternative commuting or reduced development needs for parking. • New markets developed • Palatka to Gainesville and Jacksonville (commuter trips) • New markets identified • US17 corridor (Clay Co. to Jacksonville) • US 1 corridor (St. Augustine to Jacksonville) • SR 24 corridor (Levy Co. to Gainesville) • Existing market penetration • Military employment (NAS Jax), St. Johns River Water Management (SJRWMD) • Achievement of FDOT required performance measures and changes in demand for service PLAN – DO – CHECK - ACT

9. Accomplishments 02-03 1500 23,500 9 900K 60K 03-04 1700 32,500 9 918K 61K % Diff. +12% +28% -- +2% +2% • Carpool Match Requests • Intercity Commuter Trips Accommodated • Commuter Vehicles in Service(8 Vans/1 Cutaway) • Vehicle Miles Eliminated • Gallons Saved(Based on 15 mpg)

10. Challenges & Opportunities Anticipated in Upcoming Year • Challenges • FCMPO starting vanpool at JAX NAS and updating ride matching system. • D2 Commuter Assistance needs assessment reflects $272,000 in unmet assistance needs. • Need additional funding to strengthen regional outreach of the MCAP. • Strengthen marketing efforts to promote rideshare in adjoining counties. • Seek improved interface with vanpool vendors and explore market potentials. • Direct the focus of funding commitments to better address congested corridors. • Reallocate funding pie to better address urban congestion. • Opportunities • Create a commuter assistance roundtable to achieve better collaboration between existing commuter assistance participants; share resources, eliminate overlaps and duplication in efforts. • Pursue new markets identified in Commuter Assistance needs assessment. • Squeeze Mike for more money! PLAN – DO – CHECK - ACT

11. Wouldn’t it be nice if … • Enough funding was available for each District to engage a hugely successful CAP. • A uniform process for measuring the success of all CAP’s was in place. • A highly successful regional effort that focuses on relieving congested corridors could happen sooner. • New funding for TV commercials, radio spots, etc. was available.

12. District 2 Contact Information • FDOT D2 Representative Sandra Collins, Coordinator (904) 961-7870 sandra.collins@dot.state.fl.us • TMO/TMA Directors FCMPO – Denise Bunnewith, Executive Director (904) 306-7510 Prentice Clayton, MCAP Coordinator (904) 306-7504 Better Baymeadows, Inc. – Valerie Evans, Executive Director (904) 739-9076 Downtown Vision, Inc. – Terry Lorrince, Executive Director (904) 634-0303 Mark Rimmer, MCAP Coordinator (904) 665-1717 • Transit Agency Representative Gainesville RTS – Teresa Harrison (352) 334-3676 Big Bend Transit – Ted Waters (850) 574-6266 Ride Solution Inc. – Boyd Thompson (386) 325-9999 SVTA – Jimmy Swisher (386) 362-RIDE (7433)