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2014 Overview

CONNECTING THE RIGHT PRODUCT TO THE RIGHT CONSUMER AT THE RIGHT TIME. 2014 Overview.

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2014 Overview

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  1. CONNECTING THE RIGHT PRODUCT TO THE RIGHT CONSUMER AT THE RIGHT TIME 2014 Overview

  2. American Urban Radio Networks (“AURN”) is the only African American owned network radio company in the United States. Privately held for 40 years, we are the largest network reaching Urban America. AURN reaches an estimated 20 million listeners each week.Through four RADAR-measured networks and one marketing division, AURN reaches more African Americans than any other medium in America and produces more urban programming than all other broadcasting companies combined. AURN broadcasts news, entertainment, sports and informational programming to more than 300 radio stations nationwide. AURN's SPM Urban Network, specializes in the creation, implementation, and execution of national promotions and fully integrated marketing programs. We also have a partnership with the Sheridan Gospel Network (SGN) which enables us to integrate Marketing ideas across a 24-hour syndicated inspirational programming network.We are the only African American broadcaster with a bureau in the White House. AURN has offices in New York, Pittsburgh, Atlanta, Chicago, Detroit, Los Angeles and Washington, D.C.

  3. The American Urban Pinnacle Network is a limited inventory premium network airing Monday – Friday 6A-7P. The American Urban Pinnacle Network is virtually the #1 ranked radio network reaching African Americans across all demos.The American Urban Pinnacle Network consists of over 149 stations airing on various formats ranging from Urban Mainstream, AC, Oldies, News & Inspirational. The Pinnacle Network airs on top ranked urban stations such as: The American Urban Pinnacle Network provides over eighty-two percent African American coverage and more than sixty-two percent general market.

  4. Audience Demographics The American Urban Pinnacle Network is ranked #1 by RADAR in reaching the  African American Consumers across top purchased national demographics. Source: Nielsen 2014 Network Radio Ranking RADAR 120 African American Pinnacle’s overall ranking out of all RADAR Rated Networks Monday – Friday, 6A-7PM

  5. The American Urban Elite Plus Network is a five minute weekly network which airs Monday – Friday 6A-8P. The American Urban Elite Plus Network is the # 2 RADAR rated network reaching the African-American audience. The American Urban Elite Plus Network consists of over 191 stations airing on various formats ranging from Urban Mainstream, Urban AC, News & Inspirational. Elite airs on top ranked Urban stations such as: The American Urban Elite Plus Network provides over eighty percent African-American coverage and sixty-seven percent general market.

  6. The American Urban Renaissance Network is a full-service Monday–Sunday 6A-12M RADAR-rated network. The American Urban Renaissance Network consists of over 110 stations with formats ranging from Urban AC, Mainstream, Oldies, News & Inspirational. The American Urban Renaissance Network delivers over 11 million listeners weekly through News, Sports, Information, and Lifestyle programming designed to meet the needs of the African American community. The American Urban Renaissance Network provides sixty-five percent African-American coverage and over fifty percent general market coverage.

  7. The STRZ Weekend Entertainment Network, airing Saturday and Sunday from 6A-12A, was the first RADAR rated entertainment network targeting to the African American market. The STRZ Weekend Entertainment Network consists of over 230 stations with formats ranging from Urban AC, Mainstream, Oldies, News and Inspirational. This Network delivers over five million listeners weekly. The STRZ Weekend Entertainment Network provides eighty percent African American coverage and over seventy percent general market.

  8. Monday - Friday 3:00PM – 7:00PM (ET) The Doug Banks Radio Show (DBRS) is an Urban AC afternoon drive-time show driven to entertain. Music is at the forefront and well-defined talk is key to Banks’ product. Under the blanket of Adult Conversation, powerhouse personalities Doug Banks, DeDe McGuire, and George Willborn hit the airwaves with a variety of topics relevant to the 25-54 demographic. DeDe’s voice of the independent woman coupled with the chauvinistic, bad-boy style of George Willborn pushes the envelope on everything from romance to finance. With proven experience and ratings, The Doug Banks Radio Show brings more music, more fun and more entertainment than any program in the industry. Doug isthe radio veteran initiating the topic of the day looking for audience response; DeDe isthe voice of the independent woman not shy about expressing her opinion; and George is the comedic stress reliever giving a colorful spin on today’s topics.

  9. SGN The Light is the nation’s first African American owned and operated 24-hour, nationally syndicated radio network with an Inspirational music format targeting African-American adults 25 - 54. The Light delivers the best mix of traditional and contemporary inspirational music, informative programming and strategic promotional integration. SGN (The Light) is recognized for its ability to create a highly-effective, interactive, music and entertainment atmosphere for our listeners, advertisers, and station affiliates via the creative talents of our on air personalities.“The Light” provides a clear, crisp, state-of-the-art digital, stereo signal which originates in Atlanta, Georgia and is delivered to approximately 37 radio stations coast to coast via satellite.

  10. AURN.COM DOUGBANKSRADIOSHOW.COM • Commercial Video Streaming Available • Consumer Friendly and Interactive • Social Networking • Celebrity Interviews • Audio Clips of Show Features • Banner Advertising • Commercial Video Streaming Available • Consumer Friendly • Lifestyle Insights • Podcasts of AURN Programming • Latest News, Sports & Entertainment • Business & Political Reports • Banner Advertising

  11. Marketing & Promotion Services As the marketing and promotion division of American Urban Radio Networks, SPM Urban Network provides its clients with: • Customized Vignettes • In-program Billboards • Digital Integration • Turn-key Promotions • Event Marketing • Creative Connections • Consumer Insights • Promotional Communications SPM Urban Network takes a visionary approachto all our clients’ business!

  12. AURN & OMD Successes Money Matters w/ Alfred Edmond Jr. Broadcast on AURN “Renaissance” Network & The Doug Banks Radio Show, these Segments allow our advertisers to be associated in an environment that shares timely, helpful information on how to make your money work for you. PROGRAM CONTENT: :40 Second Content / :20 Second Wells Fargo Tagging JC Penney’s receives Thur/Fri Segments Sponsorships within the Doug Banks Radio Show! Voiced by Co-host De De McGuire, these segments allow JCP the chance to broadcast promotional reads on any targeted “JCP Sales Event”. At Home w/ De De – Newly Married and “Still Optimistic” De De shares the ins and out of Married Life. From “How’re they’re doing” to “Guess What He Did Now”, De De shares “most… if not all” with her dedicated listeners.                   PROGRAM CONTENT: 1 Min Program Segment / :30 Second JCP Tagging Garnier’s Grand Design is a Nationally cleared :60 program where Certified Home Designer and Contractor Louis Garnier offers tips that empowered Americans to be more involved in their homecare, educates them on the importance of maintaining a financially secure home and enhanced their dialogue with contractors, realty agents, inspectors and designers.                  PROGRAM CONTENT: :40 Second Content / :20 Second LOWE’S Tagging

  13. AURN Successes  Walgreens Real Women “Saluting Real Women brought to you by Walgreens”, is a forty (40) week, two (2) to four (4) minute feature highlighting the accomplishments of women who are making an impact on the world around them.  From your favorite celebrities to their local Soccer Mom, “The Doug Banks Radio Show” find out what from their listeners what women are doing to change the lives of others while balancing their own. Each week Dede McGuire will honor one lucky woman by sharing her story on air. AURN will in turn honor these women with a $100 Walgreens Gift Card for themselves or someone of their choice. Promotional copy in and around the Walgreens Real Women segment will showcase the Walgreens Loyalty Program.

  14. CONNECTING THE RIGHT PRODUCT TO THE RIGHT CUSTOMER AT THE RIGHT TIME!

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