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Learn the criteria for successful conclusions, including achieving closure, summarizing main points, making an impact, and utilizing closing techniques such as quotations, short stories, calls to action, rhetorical questions, references to the beginning of the speech, and summarizing main points. Also includes tips for success. Make a lasting impression!
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The Better Speaker Series Concluding Your Speech 271
Criteria for Successful Conclusions • Achieve a sense of closure • Summarize main points • Make an impact • Take five to 10 percent of the entire speech time 1
Closing Techniques Use a quotation • Adds authority • Amuses listeners • Dramatizes your speech 2
Closing Techniques Tell a short story or anecdote • Develop quickly • Make it short • Reinforce your message 3
Closing Techniques Call for action Clearly explain what action the audience should take. 4
Closing Techniques Ask a rhetorical question “You may ask, ‘Can we afford to do this?’ I ask, ‘Can we afford not to?’” 5
Closing Techniques Refer to the beginning of the speech “I began my remarks by reviewing the challenges our company must confront.” 6
Closing Techniques Summarize your main points Repetition reinforces your message. 7
Tips for Success • Memorize your conclusion • End on time • Refrain from adding new points 8
Conclusion Make a lasting impression! 9 9