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Supporting Social Interaction in the Ensemble Pathway Project

Learn how to foster social interaction and encourage contribution within online communities. Explore the 90-9-1 principle and ways to overcome participation inequality. Discover the effectiveness of rewards systems and badges in promoting user engagement. Join us at the NSDL Annual Meeting for insightful discussions on nurturing a thriving online community.

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Supporting Social Interaction in the Ensemble Pathway Project

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  1. Supporting Social Interaction in the Ensemble Pathway Project 2009-11-18 @ 10:15-11:15amBallroom/Room 1 @ 2009 NSDL Annual Meeting, Washington, DC www.computingportal.org

  2. Rewardsor, “How to architect the right carrot…” If you build it… Dan GarciaUC Berkeley They will come…(and return again and again, forming an active, thriving community)

  3. Challenge: 90-9-1 principle • 90% of users are “audience”, or lurkers • They tend to read, observe, don’t actively contribute • 9% of users are “editors” • Sometimes modifying content, rarely from scratch • 1% of users are “creators” • Driving large amounts of social group’s activity • Not representative! • $64k question • What can we do about this? “Participation Inequality” Source: www.90-9-1.com

  4. How to Overcome it… • Make it easier to contribute • Clicking stars for a rating vs writing natural language review • Promote quality contributions • Reputation rankings • Reward participants • Examples follow… Source: www.useit.com/alertbox/participation_inequality.html No postings from 90% of users

  5. Example : planetmath.org

  6. Example : stackoverflow.com (1)

  7. Example : stackoverflow.com (2)

  8. Building a Rewards System • Top N users + Easy to see who is the top earner, recent top user – Hard to boil down the categories into a single # • Badges + Allows for lots of topics, gold / silver / bronze clustering allows easy categorization • Xbox, runescape, WoW achievements, Spore similar • What would be appropriate badges (open question)…for both curators and users • We have to fight gamers of the system • Rewards “moderators” can monitor health

  9. www.computingportal.org/site/node/264 Ensemble Rewards Demo

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